Patek Philippe Social Media Specialist
- Location
- Plan-Les-OuatesGenevaSwitzerland
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fine Watches & Horology
- Posted
- Aug 20, 2026
About Patek Philippe
Patek Philippe S.A. Genève is a prestigious name in the world of luxury timepieces and jewelry, renowned for its commitment to excellence and tradition. As part of the esteemed Swiss watchmaking industry, Patek Philippe is dedicated to upholding the highest standards of craftsmanship and customer service, reflecting the values of its parent company.
Patek Philippe | Social Media Specialist | Plan-Les-Ouates, Switzerland – manage brand strategy across social platforms and digital campaigns.
Role & Responsibilities
- Oversee and manage the brand's social media presence according to the annual editorial calendar, ensuring account performance monitoring, audience engagement, and comprehensive analytics reporting
- Optimize social media editorial strategy by developing creative concepts, innovative content formats, and engaging narratives tailored to target audience expectations
- Direct and supervise external agencies and partners by preparing detailed briefs and ensuring deliverable quality aligns with brand guidelines
- Manage paid media activations by monitoring audience targeting, budget allocation, and campaign performance metrics
- Monitor digital trends, social media usage patterns, and industry best practices to identify emerging opportunities for brand advancement
Qualifications
- Bachelor's degree in Marketing, Digital Specialization, Information Technology, or equivalent qualification
- Minimum 7 years of experience in a similar social media or digital marketing role
- Prior experience in the luxury industry or watchmaking sector preferred
- Proficiency in social media management, marketing techniques, and digital communication
- Demonstrated creative capability combined with analytical and performance-driven orientation
- Proficiency with MS Office, Adobe InDesign, and digital tools including ad servers, Meta, social media platforms, and Google Analytics
- Native French speaker with proficient spoken and written English; additional languages valued
- Strong interpersonal skills and diplomatic acumen
- Collaborative mindset with ability to work effectively across organizational boundaries
- Analytical thinking and critical reasoning capabilities
- Ability to communicate concisely and effectively
- Proactive approach with demonstrated autonomy and initiative-taking
- Proven capability to coordinate and mobilize teams
Skills
Experience
Minimum 7 years in social media management, digital marketing, or related roles. Prior experience in the luxury goods or watchmaking industry is desirable.
Education
Bachelor's degree in Marketing, Digital Specialization, Information Technology, or equivalent qualification relevant to the role.
Workplace
The role is situated in Plan-Les-Ouates, Geneva, Switzerland — conveniently close to Geneva.
Culture
Patek Philippe fosters a culture of excellence, tradition, and innovation. The company values its heritage while encouraging continuous learning and collaboration among its team members.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Patek Philippe, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Community Manager», «Social Media Manager», «Content Strategy Specialist», «Digital Marketing Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.