Omega Social Media Coordinator
- Location
- Biel/Bienne Bern Switzerland
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fine Watches & Horology
- Posted
- Sep 30, 2026
About Omega
Omega is one of Switzerland’s most distinguished watchmakers, celebrated since 1848 for precision, innovation, and an enduring spirit of exploration. As an employer, the Maison offers a refined environment where horological heritage meets advanced engineering, design excellence, and global storytelling. Its teams contribute to iconic timepieces associated with space exploration, ocean discovery, elite sport, and timeless elegance, while upholding the exacting standards of Swiss craftsmanship. Omega values expertise, curiosity, and collaboration, providing professionals with opportunities to grow within an international luxury house that combines technical mastery with cultural prestige and a forward-looking commitment to quality, sustainability, and performance.
OMEGA Social Media Coordinator in Biel, Switzerland. Lead digital communication strategy for luxury watchmaker with focus on global campaigns and Asian platforms.
Role & Responsibilities
- Collaborate with the Marketing team to develop and execute comprehensive 360-degree campaigns aligned with international strategic objectives
- Establish and manage detailed publication schedules in alignment with the International Marketing plan across all digital platforms
- Utilize social media management tools to schedule, publish, and optimize daily content
- Enhance brand and product visibility across all digital channels, including Western and Asian social platforms
- Coordinate cross-market projects and initiatives to ensure consistency and impact
- Spearhead live event initiatives and real-time social media engagement
- Design and execute social media campaigns with clearly defined KPIs and performance metrics
- Monitor, analyze, and report on campaign performance to derive actionable insights
- Track and report on emerging digital trends and competitive landscape developments
- Deliver comprehensive analytical reports on social media activities and campaign results
Qualifications
- Minimum three years of digital communication experience within the luxury sector
- Prior experience working with Asian social media platforms (WeChat, Weibo, Douyin, LINE) or equivalent regional platforms
- Prior experience in a digital agency (preferred)
- Bachelor's degree in Communication, Marketing, or related field
- Strategic mindset with ability to interpret data ecosystems and derive actionable insights
- Advanced proficiency in Microsoft PowerPoint and Excel
- Familiarity with Adobe Creative Suite (preferred)
- Demonstrated ability to meet deadlines and adapt to dynamic environments
- Team-oriented mindset with strong interpersonal skills
Skills
Experience
Minimum three years of professional experience in digital communication within the luxury sector. Prior experience in a digital agency is advantageous. Demonstrated expertise in managing both Western and Asian social media platforms, including strategic campaign execution and performance analysis.
Education
Bachelor's degree in Communication, Marketing, or a closely related discipline.
Workplace
This position is based in Biel/Bienne, Bern, Switzerland.
Culture
Omega fosters a culture rooted in precision, innovation, and Swiss watchmaking excellence, where employees contribute to a legacy of technical mastery and iconic design. As an employer, the brand values collaboration, craftsmanship, and continuous improvement, offering a refined environment shaped by heritage, performance, and a forward-looking spirit.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Omega, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Communication Specialist», «Social Media Manager», «Digital Content Coordinator», «Social Media Strategist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.