- Employment
- Full-Time
- Seniority
- Manager
- Department
- Retail & Boutique Operations
- Industry
- Fine Watches & Horology
- Posted
- Nov 10, 2026
About Officine Panerai
Founded in Florence in 1860, Officine Panerai stands at the meeting point of Italian design, Swiss watchmaking excellence, and a distinctive naval heritage. As an employer, the Maison offers a refined environment where craftsmanship, innovation, and performance are held to the highest standards. Its teams contribute to timepieces renowned for bold aesthetics, technical precision, and enduring character, while advancing a culture of collaboration, curiosity, and responsibility. Panerai seeks individuals who appreciate heritage yet are energized by progress, offering opportunities to grow within an international luxury house that values expertise, authenticity, and the pursuit of exceptional quality.
The Boutique Manager will lead Panerai’s Rue de la Paix boutique in Paris, overseeing commercial performance, operations, clienteling, VIP relationships, brand representation and team development. The role requires at least 5 years of boutique or luxury-sector management experience and fluency in French and English, with Italian as an advantage.
Role & Responsibilities
- Lead boutique operations to achieve and exceed sales and qualitative objectives.
- Define action plans, analyse results, and ensure compliance with internal procedures and Maison standards.
- Design and organise in-store events, develop an external contact network, and monitor competitors to support sales and the boutique’s profile.
- Use customer data and CRM tools to build loyalty, deepen engagement and encourage trade-up, reactivate dormant clients, and convert prospects.
- Build privileged relationships and personalised client journeys for VIP clients.
- Ensure flawless execution of in-store initiatives, use Mystery Shopping and NPS results to drive improvement, and collaborate closely with headquarters teams.
- Build and lead an agile team, recruit employees, develop individual and collective skills through coaching, and unite the team around a clear vision.
- Represent Panerai’s values and codes as a Maison ambassador and safeguard the boutique’s image.
Qualifications
- At least 5 years of experience in boutique management or management within the luxury sector.
- Entrepreneurial mindset and results orientation.
- Knowledge of sales techniques, clienteling, operational management, CRM tools, and data analysis.
- Ability to build lasting relationships through a strong service orientation and attentiveness to the expectations of a demanding clientele.
- Strong communication and negotiation skills.
- Comfortable leading change.
- Fluency in French and English is essential; Italian is an advantage.
Skills
Experience
At least 5 years in boutique management or management within the luxury sector.
Workplace
This position is based in Paris, Île-de-France, France.
Explore jobs in Île-de-France or in France.
Benefits
The role offers the opportunity to work in a collaborative culture focused on shared responsibility and executional excellence, collaborate with teams across countries and cultures, and build a career within Panerai and Richemont Group.
Culture
Officine Panerai offers a workplace culture rooted in Italian design heritage, Swiss horological precision, and a deep connection to the sea. The Maison fosters an environment where craftsmanship, innovation, and technical excellence are valued, encouraging teams to combine tradition with a forward-looking spirit. Employees contribute to a distinctive luxury watchmaking universe defined by authenticity, collaboration, and meticulous attention to detail.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.