- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Corporate Affairs, Sustainability & CSR
- Posted
- Sep 30, 2026
About NET-A-PORTER
Founded in 2000, NET-A-PORTER helped redefine luxury retail through a distinctive combination of curated fashion, editorial storytelling and digital innovation. As an employer, it brings together expertise across buying, technology, creative production, marketing, logistics and client service, connecting fashion sensibility with the precision of global e-commerce. Its international reach offers a setting for professionals drawn to both established maisons and emerging designers. Employees contribute to a customer experience shaped by product discovery, compelling content and attentive service. For talent seeking a career at the intersection of luxury and technology, NET-A-PORTER represents a distinctive environment within the evolving digital fashion landscape.
NET-A-PORTER seeks a PR Executive to drive earned media coverage across UK, EU, and MENA markets. Based in London and reporting to the PR & Global Communications Senior Managers, this role generates strategic press coverage for brand initiatives and special projects whilst managing day-to-day media relations, competitive intelligence, and team support. The successful candidate will cultivate relationships with key journalists, oversee monthly PR reporting, coordinate brand events, and craft compelling narratives that position NET-A-PORTER at the centre of luxury fashion discourse.
Role & Responsibilities
- Promote NET-A-PORTER brand through earned media initiatives across UK, EU, and MENA markets via own-brand and partner collaborations
- Secure regular media coverage with key UK, EU, and MENA publications, tailoring pitches to regional marketing moments and audience preferences
- Monitor and capture daily press coverage on NET-A-PORTER directives, providing market-segmented updates and strategic recommendations to senior leadership
- Track competitor activity and industry news, sharing relevant insights with the senior team to inform strategic positioning
- Manage and mentor the PR Assistant, overseeing daily brand exposure monitoring and ensuring all communications remain on-brand and timely
- Maintain and update press databases, media contact lists, and distribution channels including journalists, social media contacts, and newsletter platforms
- Build and sustain strategic relationships with key media outlets across target geographies
- Fulfil all press image and spokesperson requests promptly, ensuring maximum coverage opportunities
- Conceptualize and pitch creative brand narratives and feature ideas aligned with campaigns and spokesperson availability
- Develop and distribute monthly PR pitches encompassing product launches, new brands, and editorial features
- Oversee subscription management for global teams, ensuring timely renewals and compliance
- Support own-brand and co-branded events including guest curation, guestlist development, and on-site coordination
- Collaborate with internal teams including MR PORTER PR, Influencer & Affiliates, Editorial, and cross-functional departments
Qualifications
- 3–5 years of PR experience, ideally with luxury fashion brands
- Proven ability to build and maintain relationships with journalists and media outlets
- Strong understanding of media landscapes across digital, print, and broadcast channels
- Creative ideation and strategic thinking in campaign development
- Exceptional written and verbal communication skills
- Proficiency in Adobe Creative Suite (Photoshop, InDesign) and Microsoft Office (PowerPoint, Excel)
- Fluency in English; additional languages considered advantageous
Skills
Experience
3–5 years of public relations experience, preferably within luxury fashion brands or selective retail environments. Demonstrated success in securing media coverage, managing journalist relationships, and developing cohesive PR narratives across multiple geographic markets.
Education
Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or related discipline; or equivalent professional experience demonstrating comparable expertise in media relations and strategic communications.
Workplace
The successful candidate will be located in London, England, UK.
Explore jobs in England or in the UK.
Culture
NET-A-PORTER’s workplace culture brings together luxury fashion expertise, editorial creativity and a digital-first mindset, with a strong focus on the customer experience. Its environment encourages collaboration across buying, content, technology and client service, combining meticulous attention to detail with the responsiveness of global e-commerce.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like NET-A-PORTER, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Press Officer», «Public Relations Specialist», «Media Relations Executive», «Communications Officer», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.