Moynat Retail Animation & Client Development Manager
- Location
- Employment
- Full-Time
- Seniority
- Manager
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Apr 10, 2026
About Moynat
Moynat is a Parisian Maison celebrated for its artisanal trunk-making and luxury leather goods. The house is distinguished by its heritage-led craftsmanship, discreet elegance and a boutique network that balances traditional savoir‑faire with contemporary retail expression.
Moynat — Retail Animation & Client Development Manager in Paris. Lead boutique events, client marketing and acquisition across the European network.
Role & Responsibilities
- Design and operationally lead all in-store and external retail events to ensure a consistently elevated brand experience.
- Develop and execute daily retail animation strategies to engage clients, highlight collections and generate memorable boutique interactions.
- Build and manage client-centric programs including segmentation, lifecycle management and personalized communication strategies.
- Plan and run exclusive client events and bespoke experiences in coordination with boutique teams and regional managers.
- Oversee acquisition, retention and development strategies for diverse client groups, including bespoke outreach and client gifts management.
- Coordinate cross-functionally with retail teams and headquarter departments to guarantee flawless implementation of retail marketing initiatives.
- Monitor, analyse and report on the performance of client marketing and retail animation activities; translate insights into actionable recommendations.
- Manage the marketing budget allocated to client marketing, retail animation and boutique activities, ensuring optimal ROI and cost control.
Qualifications
- Master's degree (Bac +5) in Marketing or equivalent.
- Minimum 5 years' experience in customer marketing, CRM or retail animation within the luxury or high-end sector.
- Proven project management capability with the ability to prioritise in a fast-paced environment.
- Excellent interpersonal and written communication skills, with experience coordinating cross-functional teams.
- Strong analytical aptitude and familiarity with performance reporting and analytical tools.
- Fluency in French and English.
Skills
Experience
Minimum 5 years of progressive experience in customer marketing, CRM or retail animation within the luxury or premium retail sector, with proven delivery of boutique-level activation and client programmes.
Education
Master's degree (Bac +5) in Marketing or equivalent
Workplace
The successful candidate will be located in Paris, Île-de-France, France.
Culture
Moynat combines deep artisanal heritage with discreet Parisian luxury; teams are client-centric, collaborative and committed to craftsmanship and impeccable in‑store presentation. The Maison values attention to detail, initiative and cross-disciplinary cooperation across an international boutique network.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Moynat, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Development & Retail Events Manager», «CRM & Retail Activation Manager», «Boutique Client Marketing Manager», «Retail Engagement Manager», «Client Events & Loyalty Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.