Moët Hennessy On‑Trade Territory Sales Apprentice
- Location
- Employment
- Internship
- Seniority
- Intern
- Posted
- Mar 20, 2026
About Moët Hennessy
Moët Hennessy is the wines and spirits division within the LVMH group, representing a portfolio of iconic Champagne, wine and spirit maisons. As part of a global luxury conglomerate, Moët Hennessy combines deep craftsmanship and brand heritage with a commercial and entrepreneurial culture focused on premium positioning and responsible consumption.
Moët Hennessy — On‑Trade Territory Sales Apprentice in Lyon. Two‑year apprenticeship in on‑trade sales for wines & spirits; driving licence required.
Role & Responsibilities
- Conduct regular field visits to on‑trade accounts (bars, restaurants, CHD distributors, gastronomic operators) across the Lyon area and department 69 to develop commercial presence.
- Secure product listings and expand distribution of the portfolio within the assigned territory.
- Support market‑share growth through targeted prospecting and promotional activity.
- Maintain and strengthen relationships with existing clients; prepare seasonal plans under the guidance of a tutor.
- Ensure optimal in‑store/on‑site merchandising and execution of promotional and animation programs.
- Implement assortment recommendations and local activation plans to maximise brand visibility.
- Collect and report market intelligence, monitor competitor activity and local dynamics.
- Contribute to the design and operational delivery of bespoke offers for peak commercial periods (e.g. year‑end festivities).
Qualifications
- Currently enrolled in the first or second year of a BTS Commerce, a Master’s programme or an equivalent vocational qualification (apprenticeship track).
- Possession of a valid Category B driving licence (mandatory).
- Strong local knowledge of the Lyon economic and gastronomic landscape is highly desirable.
- Demonstrated interest in gastronomy, hospitality and/or wines & spirits.
- Rigour, curiosity and a demonstrable eagerness to learn from experienced sales managers.
Skills
Experience
Entry‑level position suitable for candidates at the beginning of their commercial career; prior internships or first experiences in hospitality, retail or FMCG are advantageous but not required.
Education
Enrolled in first or second year of BTS Commerce, a Master’s-level programme, or equivalent vocational/apprenticeship qualification.
Workplace
This position is based in Lyon, Auvergne-Rhône-Alpes, France.
Culture
Moët Hennessy operates at the intersection of luxury, craftsmanship and commercial ambition, fostering an environment where product excellence and responsible consumption are paramount. The organisation values curiosity, mentorship and on‑the‑job learning, offering exposure to premium clients and career pathways within the wines & spirits sector of the LVMH group.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Moët Hennessy, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «On‑Trade Sales Apprentice», «Territory Sales Trainee — On‑Trade», «Field Sales Trainee (Hospitality)», «Hospitality & On‑Trade Sales Apprentice», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.