Moët Hennessy On‑Trade Sales Representative
About Moët Hennessy
Moët Hennessy, the Wines & Spirits division within the LVMH Group, represents a portfolio of prestigious luxury wine and spirit maisons distributed worldwide. As part of a leading luxury conglomerate, the organisation combines heritage craftsmanship with a global commercial platform and provides international career mobility and structured professional development.
Moët Hennessy seeks an On‑Trade Sales Representative in Munich to grow on‑premise distribution, manage key accounts and execute brand activations.
Role & Responsibilities
- Develop awareness and grow business for Moët Hennessy brands across the assigned sales territory, focusing on on‑trade channels (hotels, fine‑dining, bars, lounges, nightclubs) and coordinated off‑trade accounts.
- Achieve sales targets by managing customer relationships, expanding distribution, and securing listings and premium in‑store or on‑premise placements.
- Plan, execute and document regular customer visits, optimising territory tour plans in coordination with the Regional Sales Manager.
- Design and implement brand marketing activations, merchandising and customer events in line with brand and corporate guidelines.
- Manage budgets and administrative workflows (A&P, T&E), including allocations, complaints, claims and returns, and report on KPI performance and competitor activity.
- Deliver product training to customers and consumers and support category management and cross‑merchandising initiatives to maximise sales and availability.
- Maximise use of sales force tools (e.g., ASPIRE, Qlik Sense) and collaborate closely with internal teams (Key Account, Marketing) to align commercial actions.
Qualifications
- Minimum 3 years of proven sales experience in On‑Trade and/or Off‑Trade, preferably within FMCG or premium wines & spirits.
- Bachelor’s degree in Business Administration or a related field with a commercial/sales focus preferred.
- Fluent in German and English; French or additional languages advantageous.
- Excellent communication, negotiation and presentation skills with a structured and analytical approach.
- Valid Class B driving licence and residency in the Munich region; willingness to travel and undertake international mobility as required.
Skills
Experience
Minimum three years of commercial or sales experience, ideally within premium FMCG or wines & spirits, with demonstrated success in account management, distribution expansion and on‑trade activation.
Education
Bachelor’s degree in Business Administration or related field (sales focus preferred).
Workplace
This position is based in Munich, Bavaria, Germany.
Benefits
30+ days vacation; employee discounts on company products and access to corporate benefits; attractive company car policy; e‑bike leasing and Wellpass; comprehensive training, modern equipment and a supportive working atmosphere; opportunities for further training and international development within LVMH.
Culture
Moët Hennessy fosters an international, entrepreneurial culture rooted in craftsmanship and brand heritage while operating within the LVMH luxury group. The workplace values collaboration, professional development and diversity, offering employees exposure to global markets and structured learning pathways.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Moët Hennessy, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Key Account Executive – On‑Trade», «On‑Premise Sales Representative», «Regional Sales Executive – On Trade», «Trade Development Manager (On‑Trade)», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.