Moët Hennessy Content and Social Manager
- Location
- SydneyNew South WalesAustralia
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Wines, Spirits & Gastronomy
- Posted
- May 9, 2026
About Moët Hennessy
Moët Hennessy is the wines, champagnes and spirits division operating within the LVMH group, representing a portfolio of premium and luxury maisons. As part of the LVMH family, the organisation combines artisanal savoir‑faire with global reach, consumer-led innovation and a commitment to sustainable viticulture and production.
Moët Hennessy — Content and Social Manager in Sydney. Lead social, content and CRM to deliver full‑funnel digital campaigns for luxury wines and spirits.
Role & Responsibilities
- Lead end-to-end digital media strategy, execution and optimisation for full-funnel campaigns across Meta, Instagram, TikTok, Pinterest, YouTube and online video.
- Oversee CRM and email marketing calendars, communications and monthly performance with brand managers and agency partners.
- Plan, commission and manage digital asset and video production for social, eRetail and CRM, ensuring channel-specific optimisation.
- Act as primary lead for external agencies across social, performance marketing, content, activations and email.
- Project-manage campaign timelines and resources within the marketing operations platform to ensure timely delivery.
- Collaborate with customer marketing and eRetail partners to ensure campaigns comply with brand guidelines and omnichannel requirements.
- Analyse social and CRM metrics, produce optimisation recommendations and support brand teams with consistent campaign reporting and benchmarks.
- Maintain and share best-practice guidance on social, CRM and eRetail; curate an omni‑channel best-practice library for the region.
Qualifications
- HSC completed; tertiary qualification (Bachelor's in Business or equivalent) preferred.
- Minimum three years' proven eCommerce/digital marketing experience, ideally within premium or luxury brands.
- Demonstrated experience managing external agencies (social, performance, email, content and activations).
- Proven ability to translate brand positioning into effective digital activations and audience strategies.
- Strong numerical and analytical capability with experience monitoring CRM metrics (open/click rates) and social conversion performance.
- Excellent stakeholder management, presentation and negotiation skills; ability to work under pressure with autonomy.
- Professional command of English.
Skills
Experience
Minimum 3 years of digital/eCommerce experience with premium or luxury brands, including agency management and execution of full‑funnel social and CRM campaigns.
Education
HSC completed; college/university degree in Business or related field preferred.
Workplace
This position is based in Sydney, New South Wales, Australia.
Culture
Moët Hennessy blends heritage craftsmanship with contemporary marketing and a strong focus on sustainability, embedding LVMH values across its maisons. The workplace favours collaborative, cross‑functional teams where creativity, epicureanism and commercial rigour are equally prized.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Moët Hennessy, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Social Content Manager», «Digital Content Manager», «Social Media & Content Lead», «CRM and Social Media Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.