Moët Hennessy Assistant Brand Manager

About Moët Hennessy

Moët Hennessy, the wines and spirits division of LVMH, brings together some of the world’s most storied maisons, uniting centuries of craftsmanship with a distinctly contemporary spirit. As an employer, it offers an international environment where heritage, excellence, creativity, and responsible innovation shape every profession, from vineyards and cellars to marketing, distribution, finance, and hospitality. The group values talent capable of honoring exceptional savoir-faire while anticipating the expectations of discerning consumers worldwide. Through its global reach, entrepreneurial culture, and commitment to sustainability, Moët Hennessy provides careers defined by prestige, purpose, and the pursuit of enduring luxury.

Role & Responsibilities

• Contribute to developing the long-term strategic plan for Malaysia, Vietnam and the Philippines.
• Define and implement brand marketing strategies aligned with business objectives, brand equity, market dynamics, a consumer-centric approach and the full consumer journey, following corporate and brand guidelines.
• Develop and implement annual 360-degree marketing plans, including identifying major initiatives, product launches, campaign prioritization, experiential concepts, ATL and BTL activity, budget allocation and ROI KPIs with key stakeholders.
• Develop pricing strategies with the General Manager to maximize value and meet NSI guidelines.
• Manage end-to-end brand management.
• Lead the concept development, planning and delivery of activation campaigns across digital, out-of-home media, experiential marketing, visual merchandising and retail guidelines, in collaboration with the retail team.
• Lead integrated paid, owned and earned amplification plans, using an audience- and culture-led approach in a travel environment; lead the Western digital ecosystem and coordinate it with the local team.
• Work with internal teams and agencies to ensure consistent performance tracking, campaign effectiveness and ROI measurement.
• Manage and evaluate media, PR and BTL agencies to optimize execution performance.
• Monitor brand performance through market visits, research and trade feedback.
• Work with the other Senior Brand Manager to ensure smooth processes, effective communication, aligned priorities and team spirit across the Moët Hennessy portfolio.
• Share the vision with key stakeholders and build their understanding of Southeast Asian culture, consumers and market specificities.
• Build and manage relationships with regional and Maison stakeholders, Moët Hennessy, agencies and industry influencers.
• Collaborate with cross-functional teams, including retail, finance, Maison departments, media, digital and e-retail, to align marketing strategies with business objectives.
• Promote Southeast Asian markets within the group through regular communication and internal and external influence.
• Manage marketing budgets, monitor KPIs and measure campaign ROI.

Qualifications

• 1–3 years of experience in marketing or brand management, ideally in a complex, multicultural business environment; international exposure is required.
• Experience in wines and spirits, FMCG, consumer goods or luxury goods is highly desirable.
• Strong commercial sense, a marketing and digital mindset, and a good understanding of consumer behaviour, market trends and the latest marketing technologies.
• Creative and strategic thinking, with excellent communication and presentation skills.
• Results-driven, proactive and entrepreneurial, with strong planning and organizational skills.
• A team player with the confidence and social skills to represent the brand in professional and social settings.
• Fluent English; proficiency in other languages is an advantage.
• Flexibility to work outside regular working hours when required.

Skills

Experience

1–3 years in marketing or brand management; at least 3 years in total, with international exposure required.

Culture

Moët Hennessy offers a workplace culture rooted in heritage, craftsmanship, and the art of hospitality, where employees contribute to some of the world’s most prestigious wines and spirits Maisons. The environment combines international collaboration with a strong commitment to excellence, sustainability, and innovation, encouraging teams to preserve tradition while shaping the future of luxury experiences.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.