Miu Miu Influencer Marketing Coordinator
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- May 27, 2026
About Miu Miu
Miu Miu, the contemporary women's fashion line under the Prada Group, is renowned for its innovative approach to luxury design, bold aesthetic vision, and cultural relevance. The brand attracts discerning consumers seeking distinctive style with an edge, combining sophisticated craftsmanship with forward-thinking design sensibilities.
Influencer Marketing Coordinator at Miu Miu, Milano. Manage influencer partnerships and digital campaigns for luxury fashion brand.
Role & Responsibilities
- Identify, evaluate, and manage relationships with influencers and content creators aligned with Miu Miu's brand values
- Coordinate and execute influencer marketing campaigns across social media platforms
- Brief influencers on campaign objectives, brand guidelines, and deliverables
- Monitor and analyze campaign performance metrics and influencer engagement data
- Liaise between internal marketing teams, creative departments, and external partners
- Develop influencer partnership proposals and negotiate terms
- Track trends in social media and influencer marketing to inform strategy
- Document campaign outcomes and prepare performance reports
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related discipline
- Proven experience in influencer marketing, social media management, or digital marketing roles
- Strong understanding of social media platforms (Instagram, TikTok, YouTube) and influencer ecosystems
- Experience managing multiple campaigns simultaneously and meeting tight deadlines
- Familiarity with luxury or fashion brands and their marketing approaches
Skills
Experience
2–4 years of professional experience in marketing, digital communications, or influencer management, ideally within luxury fashion, beauty, or lifestyle sectors. Demonstrated success in executing influencer-led campaigns and tracking KPIs.
Education
Bachelor's degree in Marketing, Communications, Business Administration, or equivalent professional experience in digital marketing and communications.
Workplace
The role is situated in Milan, Lombardy, Italy.
Culture
Miu Miu values creativity, cultural engagement, and bold self-expression. The Milan headquarters fosters a collaborative environment where innovation meets tradition, attracting professionals passionate about contemporary fashion and cutting-edge marketing. Teams benefit from exposure to global luxury market dynamics and proximity to Italy's design heritage.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Miu Miu, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Influencer Relations Specialist», «Social Media Marketing Coordinator», «Digital Marketing Campaign Specialist», «Brand Partnerships Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.