Max Mara Fashion Group Brand Marketing Coordinator
- Location
- Reggio Emilia Emilia-Romagna Italy
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Merchandising, Buying & Planning
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Sep 30, 2026
Brand Marketing Coordinator at luxury fashion brand in Reggio Emilia, Italy. Support regional marketing strategy execution and cross-functional coordination.
Role & Responsibilities
- Coordinate with regional teams to integrate feedback and localized initiatives into multi-year, annual, and seasonal marketing plans
- Monitor operational execution of seasonal marketing plans and proactively identify potential obstacles and mitigation strategies
- Support the Brand Marketing Manager in developing comprehensive marketing strategies and go-to-market tactics across assigned territories
- Facilitate information flows and feedback collection between headquarters and regional offices throughout planning and campaign execution phases
- Analyze performance metrics and provide reporting on seasonal marketing plan outcomes across both headquarters and regional portfolios
- Compile local collaboration opportunities and special initiatives (e.g., department store partnerships) from regional teams for integration into strategic planning
Qualifications
- Master's degree, preferably in Marketing, Quantitative Economics, or Information Technology with a business minor
- Minimum 3 years of professional experience in analogous roles within fashion, apparel, or clothing sectors
- Advanced English proficiency (C1 level)
- Proven capability in cross-functional coordination and stakeholder management
- Strong analytical and reporting skills with attention to detail
Skills
Experience
Minimum 3 years of professional experience in marketing or brand management roles within the fashion, apparel, or clothing industry, with demonstrated capability in supporting multi-regional marketing initiatives and strategic planning activities.
Education
Master's degree, preferably in Marketing, Quantitative Economics, or Information Technology with a business minor.
Workplace
The role is situated in Reggio Emilia, Emilia-Romagna, Italy — conveniently close to Milan.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Max Mara Fashion Group, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Account Marketing Coordinator», «Marketing Operations Coordinator», «Brand Strategy Coordinator», «Marketing Planning Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.