Make Up For Ever Senior Marketing Executive
Make Up For Ever seeks a Senior Marketing Executive (6-month temporary) in Singapore to lead regional campaign execution across SEA markets.
Overview
MAKE UP FOR EVER is a professional-focused cosmetics house and an LVMH Group brand known for its artistry-led product development and global makeup education network. The maison combines technical innovation with creative expression and offers employees exposure to regional and international marketing, product and retail ecosystems within a major luxury group.
Role & Responsibilities
- Lead regional campaign governance and end-to-end execution tracking across seven SEA markets, ensuring timeline discipline and campaign readiness standards.
- Translate regional launch frameworks into actionable market toolkits and coordinate cross-market implementation to eliminate execution gaps.
- Manage PR operations and activation logistics, including PR kit deployment, influencer seeding (priority: Thailand), vendor sourcing, and production timelines.
- Oversee GWP (gift-with-purchase) mechanics and campaign activations: negotiate vendors, monitor production milestones, allocate stock, and track conversion impact.
- Consolidate sell-in and sell-out reporting across SEA and support post-launch performance diagnostics and retailer business reviews.
- Own SEA weekly supply-alert governance: consolidate OOS risks and launch delays, liaise with Supply Chain and markets, and assess impact on retailer commitments and campaign ROI.
- Support strategic development: participate in launch planning, contribute campaign optimisation insights, and assist preparation of retailer decks and regional business reviews.
Qualifications
- Diploma or degree in Marketing, Business, Communications or related discipline.
- Minimum 3 years' relevant experience in beauty, FMCG, retail marketing or regional coordination roles.
- Proven project management and cross-market coordination skills with disciplined follow-up.
- Strong stakeholder communication skills to engage markets, vendors and HQ teams.
- High attention to detail and commercial awareness in campaign deployment and budget control.
Skills
Experience
Minimum three years of practical experience in beauty, FMCG, retail marketing or regional coordination, with demonstrable exposure to multi-market campaign execution, PR activations, vendor management and commercial performance reporting.
Education
Diploma or Degree in Marketing, Business or Communications.
Workplace
This position is based in Singapore, Central, Singapore.
Benefits
Regional exposure across seven SEA markets; close mentorship from the SEA Product Manager; cross-functional exposure to HQ, PR, Supply and Commercial teams; career development opportunities within MAKE UP FOR EVER and the LVMH Group.
Culture
MAKE UP FOR EVER cultivates a creative, education-driven environment where professional artistry and technical excellence intersect. The brand emphasizes diversity, individual expression and collaborative cross-functional work, offering accelerated learning and career progression within the LVMH ecosystem.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Make Up For Ever, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Regional Marketing Executive», «Marketing Campaign Lead — SEA», «Brand Marketing Executive (Regional)», «Marketing Operations Executive», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.