Maison Margiela Senior Brand Marketing Manager

About Maison Margiela

Maison Margiela is a Paris-based avant-garde fashion house known for conceptual design and a deconstructed aesthetic across haute couture, ready-to-wear (including MM6), accessories, fragrance and footwear. The house is part of the OTB group and is recognised for preserving a distinctive creative identity while operating globally across retail, wholesale and digital channels.

Role & Responsibilities

• Support the Head of Brand Marketing in defining and executing global brand strategies anchored in Maison Margiela's creative direction and product vision.
• Create and roll out go-to-market brand plans for MM and MM6, ensuring alignment between creative, commercial and distribution teams.
• Lead day-to-day management of brand marketing projects, including timelines, deliverables and cross‑functional coordination.
• Brief and collaborate with PR, Social, Digital, Media, Events, Visual Merchandising and E‑commerce teams to deliver integrated brand activations.
• Plan and execute 360° marketing for seasonal collections, shows, product launches, hero product pushes and storytelling moments.
• Identify cultural opportunities, strategic partnerships and emerging platforms to expand audience reach and strengthen community engagement.
• Translate global strategies into impactful local activations in partnership with regional teams while preserving brand codes.
• Monitor cultural trends, competitor activity and consumer insights to inform strategic reviews and internal recommendations.
• Prepare and present core marketing documentation (360 launch plans, QBRs, channel toolkits, competitor reports, asset lists and storytelling guidelines).
• Preserve Maison Margiela’s unconventional creative values in all executions while ensuring operational excellence.

Qualifications

• Minimum 5 years of professional experience, preferably within the luxury fashion sector.
• Fluent in English and French (written and spoken).
• Proven ability to manage complex, cross‑functional brand programmes and external partners.
• Excellent verbal and written communication skills with strong presentation capability.
• Highly organised with exceptional attention to detail and capacity to perform under time constraints.
• Result‑oriented, purpose‑driven mindset with strong sense of responsibility and professionalism.
• Proficiency in Microsoft Office, with advanced use of Excel and PowerPoint.

Skills

Experience

At least 5 years of progressively responsible experience in brand or marketing roles; prior experience within luxury fashion or high-end global brands and demonstrable success managing integrated, multi-channel brand campaigns preferred.

Education

Bachelor's degree in Marketing, Communications, Business or a related discipline preferred.

Workplace

Culture

Maison Margiela cultivates a culture that prizes conceptual rigor, creative audacity and meticulous execution. The workplace blends intellectual curiosity with high operational standards, encouraging collaboration across creative and commercial teams while protecting the house’s unconventional identity.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.