LVMH Brand Content Manager
- Location
- ParisÎle-de-FranceFrance
- Employment
- Contract
- Seniority
- Mid-Level
- Department
- Corporate Affairs, Sustainability & CSR
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Jul 19, 2026
About LVMH
LVMH Moët Hennessy Louis Vuitton, the world leader in luxury, unites more than 75 distinguished Maisons across fashion and leather goods, wines and spirits, perfumes and cosmetics, watches and jewelry, and selective retailing. As an employer, the Group offers a uniquely international environment where heritage, creativity, craftsmanship, and entrepreneurial spirit meet. It cultivates exceptional talent through mobility, mentoring, and rigorous learning, while empowering teams to shape the future of desirable, sustainable luxury. LVMH seeks individuals who combine excellence with curiosity, aesthetic sensibility with business acumen, and respect for tradition with the courage to innovate.
LVMH hiring Brand Content Manager in Paris, France. Lead content strategy and audiovisual production for the global luxury group. Fixed-term position.
Role & Responsibilities
- Define and pilot the Group's global content strategy with a digital-first approach, aligned with Communications Department objectives
- Conceive and execute brand storytelling across all created content, ensuring coherence across internal and external communication supports
- Oversee full audiovisual production lifecycle from pre-production to post-production, including briefing, casting, location scouting, filming, and editing
- Coordinate external vendors including agencies, directors, and motion designers; manage associated budgets
- Curate, select, and amplify content from the Group ecosystem and its Maisons across multiple channels
- Pilot the Group's TikTok editorial calendar in partnership with Maisons, from ideation through publication
- Monitor and analyse content performance metrics (KPIs, engagement, reach) and formulate optimization recommendations
- Organize and oversee coverage of major Group events for internal and external platforms, with occasional travel required
- Serve as liaison between internal departments and Maisons' communication teams to ensure content coherence and optimization
Qualifications
- Advanced degree in business, communication, or specialized Master's programme (business school, IEP, or university equivalent)
- Minimum 3–5 years of experience in a similar role within an agency, advertiser, or corporate environment, preferably in the luxury sector
- Comprehensive mastery of audiovisual production chain (video, photography, motion design)
- Deep knowledge of digital platforms and their specific characteristics (TikTok, Instagram, LinkedIn, YouTube)
- Developed sensitivity and cultural understanding of the luxury sector
- Creative spirit, strong conceptual intelligence, and ability to develop and communicate brand storytelling
- Bilingual or fluent proficiency in French and English (both essential)
- Demonstrated ability to manage multiple projects simultaneously with rigour and autonomy
- Leadership experience and proven ability to manage teams, including junior staff
- Strong interpersonal skills and ease navigating cross-functional, multicultural environments
Skills
Experience
Minimum 3–5 years of professional experience in content strategy, production, or brand communications, preferably within a luxury goods, premium retail, or corporate communications environment. Prior experience in agency, advertiser, or in-house corporate settings required.
Education
Advanced degree in commerce, business, communications, or specialized Master's programme from a recognized institution (business school, Institut d'études politiques, or university).
Workplace
The successful candidate will be located in Paris, Île-de-France, France.
Culture
LVMH fosters a culture where creativity, craftsmanship, and entrepreneurial spirit come together across an exceptional portfolio of luxury Maisons. As an employer, it offers a dynamic, international environment that values excellence, innovation, and the transmission of savoir-faire while encouraging each talent to contribute to the long-term desirability of its brands.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like LVMH, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Content Strategy Director», «Digital Content Lead», «Brand Storytelling Manager», «Content Operations Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.