Louis Vuitton Press & PR Assistant — Watchmaking (Apprenticeship)
Louis Vuitton — Press & PR Assistant (Apprenticeship) in Paris. Apprenticeship role in the Watches press team starting Sept 2026.
Overview
Louis Vuitton is a globally renowned luxury Maison within the LVMH group, distinguished for its artisanal savoir-faire and relentless pursuit of excellence across fashion, leather goods and timepieces. The brand offers an international, fast-paced environment where creative rigor and heritage craft intersect with strategic communications and marketing.
Role & Responsibilities
- Organise and manage press shoppings for France and international markets, including lookbooks, packing, shipping and returns, and adherence to security procedures.
- Draft and pitch media angles for special communications subjects (e.g. Celebration moments & online initiatives).
- Monitor media coverage (print and online) across French and international outlets and produce daily and monthly press reviews covering print, online and social media.
- Maintain and update the press clippings database and press contact listings; support press reporting and post-event analyses (rankings, COMEX summaries).
- Act as press interface for France and assigned international markets, coordinating requests for visuals, captions and product information.
- Support preparation, proofreading and online publication of press kits via epresspack.
- Coordinate logistics for press travel and events: hospitality (tickets, hotels, transport), rooming lists and journalist planning; prepare and deploy welcome packs (calligraphy, packaging, shipping and installation).
- Liaise daily with marketing, events and celebrity relations teams to ensure seamless communications execution.
Qualifications
- Enrolment in a Master's programme in communications, marketing, business or equivalent university course (required for alternance).
- Professional fluency in English, both written and spoken.
- First experience in press/PR or within a luxury Maison is desirable.
- Familiarity with online media monitoring and press clipping processes.
- Sensitivity to watchmaking/horology and interest in luxury timepieces.
- Strong organisational skills, rigor and the ability to prioritise competing tasks.
- Proactive mindset, autonomy, good interpersonal skills and team orientation.
Skills
Experience
Entry-level — candidate should be a Master’s student seeking an apprenticeship. Prior internships or short-term experience in press relations, communication or within a luxury house are advantageous but not mandatory.
Education
Master's-level studies in communications, marketing, business or equivalent university programme (required for alternance).
Workplace
This position is based in Paris, Île-de-France, France. Cerulean lists 3.321 open roles in Paris, including 73 posted recently. The broader Île-de-France area accounts for 3.735 active listings on Cerulean, 104 of which are new. In France as a whole, Cerulean currently features 4.293 open positions, with 140 posted this week.
Culture
Louis Vuitton cultivates a culture of creative excellence and meticulous craftsmanship, balanced with a global, performance-driven mindset. Teams operate collaboratively across disciplines, offering apprentices exposure to high-profile communications operations and structured evaluation moments to support professional development.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.