Louis Vuitton Omnichannel Business Development Specialist

Location
Employment
Full-Time
Seniority
Mid-Level
Posted
Apr 14, 2026

About Louis Vuitton

Louis Vuitton is an iconic luxury maison within the LVMH group, renowned for its leather goods, ready-to-wear and global retail network. The brand combines artisanal savoir-faire with constant innovation across stores and digital channels, investing in customer experience, retail excellence and omnichannel commerce.

Louis Vuitton in Shanghai seeks an Omnichannel Business Development Specialist to drive WeChat/WeCom product rollouts and retail analytics.

Role & Responsibilities

  • Collect and validate real business needs from store and frontline teams to define product requirements.
  • Design omnichannel product solutions tailored to the WeChat and WeCom ecosystems.
  • Lead end-to-end product development, coordinating internal teams and external partners to deliver on schedule.
  • Track product performance through defined KPIs and drive iterative improvements based on quantitative and qualitative feedback.
  • Analyze commercial performance and implement targeted improvement plans to increase conversion and engagement.
  • Build data frameworks, define measurement methodologies and translate insights into operational actions.
  • Ensure smooth cross-functional execution by aligning retail, digital, technology and external vendors.

Qualifications

  • Bachelor’s degree; specialization in retail, e-commerce, marketing or a related field preferred.
  • Fluent Mandarin and English (spoken and written).
  • 2–3 years’ experience in luxury or international retail, e-commerce or retail digital roles.
  • Proven experience in omnichannel rollout or product development for retail environments.
  • Hands‑on operational knowledge of WeChat and WeCom commerce/product operations.
  • Strong coordination, problem‑solving and execution capabilities; proactive and results oriented.

Skills

WeChat WeCom SQL Excel Tableau Power BI Omnichannel product development KPI definition and data framework design Business performance analysis Cross‑functional project coordination

Experience

2–3 years of experience in luxury or international retail, e-commerce or digital retail roles with hands‑on involvement in omnichannel rollouts or product development.

Education

Bachelor’s degree; degree in retail, e-commerce, marketing or related discipline preferred.

Workplace

The successful candidate will be located in Shanghai, Shanghai, China.

Culture

Louis Vuitton emphasizes craftsmanship, retail excellence and client-centric service across an international network of maisons. The workplace blends heritage and creativity with a strong commercial and digital drive, valuing precision, collaboration and innovation.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Louis Vuitton, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Omnichannel Product Manager», «Retail Omnichannel Specialist», «WeChat Commerce Specialist», «Retail Digital Product Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Louis Vuitton

Louis Vuitton Omnichannel Business Development Specialist

Shanghai, China

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