Louis Vuitton CRM & Client Development Apprentice
- Location
- Employment
- Internship
- Seniority
- Intern
- Posted
- Mar 22, 2026
About Louis Vuitton
Louis Vuitton is an iconic French luxury Maison renowned for its leather goods, ready-to-wear and accessories. As part of the LVMH group, the brand combines heritage craftsmanship with global luxury retail and digital operations, offering structured career development across creative, commercial and operational functions.
Louis Vuitton — CRM & Client Development Apprentice (alternance) in Paris. Start September 2026, 1–2 year apprenticeship.
Role & Responsibilities
- Support the global CRM & Client Development team in the implementation of the worldwide CRM strategy across One-to-Many and One-to-One programs.
- Coordinate and validate CRM communications in collaboration with product and communications teams, ensuring alignment with brand guidelines and campaign objectives.
- Monitor, consolidate and report on CRM campaign performance and KPIs to inform optimization and stakeholder updates.
- Manage campaign scheduling across channels (email, push notifications, SMS, Social CRM) in partnership with local CRM and communications teams.
- Prepare and coordinate all operational tasks for email routing via Salesforce Marketing Cloud, including campaign tracking, local support, testing and validation.
- Contribute to the development of message calendars and templates for Sales Advisors to support personalized One-to-One engagement.
Qualifications
- Enrolled in Master 1 or Master 2 (business school, communications or equivalent).
- Strong interest in luxury, fashion and client-centric digital marketing.
- High attention to detail, curiosity, adaptability and strong organisational skills.
- Professional proficiency in French and English.
- Solid proficiency in Excel and PowerPoint.
- Experience with Salesforce Marketing Cloud is a plus.
Skills
Experience
Entry-level; suitable for a Master 1 or Master 2 student. Prior exposure to CRM campaigns and marketing technology is advantageous but not required.
Education
Master 1 or Master 2 (business school, communications, or equivalent)
Workplace
This position is based in Paris, Île-de-France, France.
Culture
The Maison values craftsmanship, creative excellence and international collaboration. Teams operate in a fast-paced, high-expectation environment where professional development and inclusion are promoted across global operations.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Louis Vuitton, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «CRM Apprentice», «Client Development Trainee», «CRM & Customer Development Intern», «Client Relations Apprentice», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.