- Employment
- Full-Time
- Seniority
- Manager
- Department
- Retail & Boutique Operations
- Posted
- Nov 4, 2026
About L’Oréal Luxe
L’Oréal Luxe is the L’Oréal division responsible for luxury fragrance, makeup and skincare. It operates beauty houses including Lancôme, Kiehl’s and Aesop, and develops products under licence for fashion houses including Prada and Giorgio Armani.
The Retail Omni Service and Education Manager will lead brand-focused offline retail experience and omnichannel integration across SAPMENA, driving service, conversion, beauty technology and retail performance. The role develops local market practices, training and coaching, monitors KPIs, and guides corrective actions. Permanent, full-time position.
Role & Responsibilities
- Develop and lead a brand-focused offline retail experience connected to the broader omnichannel ecosystem across SAPMENA regions, with a focus on conversion, beauty advisor empowerment, beauty technology and retail KPIs.
- Champion and scale effective offline retail and service practices across the brand portfolio, adapting them for other brands as appropriate.
- Visit local markets and provide actionable feedback to align in-store execution with regional brand goals.
- Build a proactive, service-led in-store culture that supports footfall conversion and customer loyalty.
- Guide local markets in implementing in-store rituals, consultations and experiential touchpoints that elevate the customer journey from discovery to purchase.
- Equip retail teams to deliver personalized service interactions that drive conversion.
- Monitor and analyze regional retail, service and conversion KPIs, including NPS, CXE, retail performance, top-door metrics and beauty advisor productivity.
- Track performance, identify gaps and guide local markets in pivoting or deploying corrective action plans when KPIs are off track.
- Consolidate retail analysis to guide local growth plans and maximize store-level performance.
- Roll out beauty technology and innovative services tailored to market needs, focusing on the physical store experience and service menu.
- Design offline consumer journeys that connect high-touch in-store services with digital convenience.
- Develop and coach local markets on comprehensive training plans covering skincare, makeup and fragrance, with an emphasis on service execution.
- Coach, motivate and develop regional training and retail teams to raise service standards and selling techniques on the shop floor.
- Advise on targeted incentive schemes and ambassador and expert programmes supporting key brand launches, service adoption and seasonal peaks.
- Oversee beauty advisor turnover and productivity, and guide targeted coaching to strengthen retail team performance.
Skills
Workplace
This position is based in Singapore, Central, Singapore.
Explore jobs in Singapore.
Benefits
Opportunities for professional growth, responsibility from day one, an inclusive work environment, and the opportunity to contribute to brands’ societal and environmental causes.
Culture
Some roles serve a single house or counter. Others span several houses, from advisors who present more than one fragrance line to planners who coordinate stock across the division.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.