- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Retail & Boutique Operations
- Posted
- Nov 11, 2026
About L’Oréal Luxe
L’Oréal Luxe is the L’Oréal division responsible for luxury fragrance, makeup and skincare. It operates beauty houses including Lancôme, Kiehl’s and Aesop, and develops products under licence for fashion houses including Prada and Giorgio Armani.
The Makeup Artist drives omnichannel business through expert makeup services, personalized consultations, clienteling, sales and brand representation, both in store and online. The role also coaches Beauty Advisors, supports events and digital commerce, manages customer data and service issues, and tracks beauty trends. This is a permanent, full-time position.
Role & Responsibilities
- Drive omnichannel business development across in-store and online channels through expert makeup services and personalized consultations, building strong customer relationships and reinforcing brand image and value.
- Represent the brand as an ambassador and role model through appearance, attire, attitude and tone of voice, consistently demonstrating its values and commitments, including sustainability.
- Deliver personalized makeup consultations and looks that create memorable customer experiences, using beauty technology tools and storytelling; measure performance through NPS and CXE.
- Maximize consultation bookings to increase customer engagement and loyalty.
- Generate sales and achieve targets by applying the brand’s sales approach and maximizing connected selling and cross-selling opportunities.
- Build strong customer relationships and long-term loyalty by offering VIP services through CRM tools and dedicated one-to-one consultations.
- Represent the brand at events, including store openings, PR events and Master Classes.
- Monitor and maintain Beauty Advisors’ appropriate appearance.
- Coach Beauty Advisors in makeup expertise and best practices.
- Demonstrate proficiency with store tools, including cash registers, time management and customer care, and beauty technology tools such as diagnostic tools.
- Collect and analyze qualitative and quantitative customer data for loyalty purposes, ensuring compliance with applicable data regulations.
- Handle customer objections and questions effectively and professionally.
- Manage Chat and Shop ordering processes.
- Monitor beauty trends, competitors and makeup innovations, and continually develop skills to adapt to changes in luxury, beauty and retail.
- Participate in commercial conversations, online sales and consultations through chat applications, following brand guidelines and tone of voice.
- Prepare, promote and participate in live-streaming and shopping activities.
- Represent the brand as a social media influencer, using online tools such as video consultations and chat applications.
Skills
Workplace
This position is based in Bangkok, Bangkok, Thailand.
Explore jobs in Thailand.
Culture
Some roles serve a single house or counter. Others span several houses, from advisors who present more than one fragrance line to planners who coordinate stock across the division.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.