- Employment
- Full-Time
- Seniority
- Lead
- Department
- Clienteling, CRM & VIP Relations
- Posted
- Nov 12, 2026
About L’Oréal Luxe
L’Oréal Luxe is the L’Oréal division responsible for luxury fragrance, makeup and skincare. It operates beauty houses including Lancôme, Kiehl’s and Aesop, and develops products under licence for fashion houses including Prada and Giorgio Armani.
The Customer Data Experience Lead defines and steers L’Oréal Luxe’s 1:1 acquisition and retention roadmap across its luxury brands, using consumer data to grow D2C platforms, coordinate CRM activity and develop commercial insights. The permanent, full-time position is classified under CCNL Chimico Farmaceutico, Categoria Quadro; the stated total compensation range is €61,600–€77,000 gross annually and includes variable components.
Role & Responsibilities
- Define and steer the division’s 1:1 acquisition and retention roadmap across its luxury brands, reporting to the Luxe Consumer Engagement Manager.
- Lead the luxury 1:1 acquisition and retention strategy, positioning DDX as a growth lever for D2C platforms to increase qualified traffic and sell-out.
- Set database growth and enrichment targets, and manage the media budget to recruit and retain high-value luxury audiences.
- Partner with Brand Marketing and Online Shopper Excellence teams to design tailored data activation plans across brands, D2C channels, and retailers.
- Coordinate multi-brand CRM campaigns and automation workflows with European CDMO teams, aligning local execution with group standards.
- Identify actionable consumer insights from 1P and 2P data, translating analytics into commercial recommendations that scale business opportunities.
Qualifications
- Ability to design and steer 1:1 consumer journeys, segmentation, and retention campaigns that strengthen consumer loyalty.
- Understanding of luxury consumer behaviours and omnichannel touchpoints, with the ability to translate insights into strategic growth drivers.
- Ability to evaluate customer lifecycle metrics, database quality, and ROI to optimise marketing investments.
- Proven ability to bring brand teams, retailers, and corporate stakeholders together around shared data priorities.
- Ability to present data insights persuasively and guide cross-functional teams towards automated, customer-centric solutions.
Skills
Workplace
This position is based in Milan, Lombardy, Italy.
Explore jobs in Lombardy or in Italy.
Benefits
Benefits and welfare under the “Share&Care” policy; opportunities for professional growth and taking on new challenges; responsibility from day one; an inclusive workplace; opportunities to contribute to societal and environmental causes.
Culture
Some roles serve a single house or counter. Others span several houses, from advisors who present more than one fragrance line to planners who coordinate stock across the division.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.