Longines Marketing and PR Manager
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Corporate Affairs, Sustainability & CSR
- Industry
- Fine Watches & Horology
- Posted
- Jun 18, 2026
About Longines
Founded in Saint-Imier in 1832, Longines is one of Switzerland’s most distinguished watchmaking houses, renowned for its timeless elegance, technical precision, and deep association with equestrian sport, aviation, and chronometry. As an employer within the Swatch Group, Longines offers professionals the opportunity to contribute to a heritage brand that balances tradition with contemporary international reach. The Maison values craftsmanship, reliability, service excellence, and a refined sense of detail across its watchmaking, retail, marketing, operations, and corporate functions. Employees join a culture shaped by Swiss discipline, understated luxury, and a commitment to preserving and advancing a celebrated legacy.
Longines seeks a Marketing and PR Manager in Toronto, Canada to lead brand communications and media relations for the luxury watchmaker.
Role & Responsibilities
- Develop and implement comprehensive marketing and public relations strategies aligned with Longines' global brand positioning
- Manage relationships with media outlets, journalists, and industry influencers to secure coverage and maintain positive brand narratives
- Oversee the creation of marketing materials, press releases, and corporate communications
- Coordinate product launches, brand events, and promotional activities in the Canadian market
- Monitor brand reputation and respond strategically to market feedback and media inquiries
- Collaborate with internal teams including retail, sales, and design to ensure brand consistency across all touchpoints
Qualifications
- Demonstrated experience in marketing and public relations management within the luxury goods or watch industry
- Proven track record of successful brand communications and media relations campaigns
- Strong understanding of the Canadian media landscape and luxury consumer market
- Excellent written and verbal communication skills in English and French
Skills
Experience
5-7 years of professional experience in marketing, public relations, or brand communications, preferably within the luxury, watches, jewelry, or consumer goods sectors
Education
Bachelor's degree in Marketing, Communications, Public Relations, Business Administration, or a related field
Workplace
This position is based in Toronto, Ontario, Canada.
Culture
Longines fosters a refined and collaborative workplace culture rooted in Swiss precision, timeless elegance, and a deep respect for watchmaking heritage. As an employer, the brand encourages craftsmanship, innovation, and excellence within an international environment where employees contribute to a legacy associated with performance, tradition, and understated sophistication.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Longines, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing Communications Manager», «PR and Brand Manager», «Corporate Communications Manager», «Brand Marketing Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.