Le Bon Marché Media Project Assistant (Apprenticeship)
- Location
- Employment
- Internship
- Seniority
- Intern
- Department
- Clienteling, CRM & VIP Relations
- Posted
- Apr 27, 2026
About Le Bon Marché
Le Bon Marché and La Grande Epicerie are iconic Parisian department stores known for a curated assortment of luxury fashion, lifestyle and gastronomy. Operated within the selective retail network of a major luxury group, the maison combines premium merchandising with a strong emphasis on brand storytelling and elevated customer experiences.
Le Bon Marché — Paris: Media Project Assistant (apprenticeship) to support media and PRM campaigns for Le Bon Marché Rive Gauche and La Grande Epicerie.
Role & Responsibilities
- Support the Acquisition communication managers in the operational deployment of media campaigns across print, outdoor and digital channels (metro and urban poster networks, print insertions, native advertising, display, pre-roll, cinema, digital out-of-home, special operations).
- Coordinate internal and external stakeholders (buyers, CRM, brand content, image and marketing directors, media agencies, publishers and suppliers) to ensure timely delivery and execution of campaigns.
- Manage project timelines and retro-planning for briefs, content approvals and campaign rollouts; act as a project coordinator across multiple concurrent activations.
- Assist in the organisation and coordination of visual content production including shoots and filming sessions.
- Draft, proofread and help produce creative and editorial assets for print and digital special operations.
- Monitor campaign performance, contribute to monthly and ad-hoc reporting, and synthesise results to inform optimisation.
- Conduct regular media and digital watch to propose innovative formats and new activation types.
- Support PRM initiatives related to client renewal in collaboration with historic partners and participate in testing new customer acquisition mechanics.
Qualifications
- Currently enrolled in a business school or university program with a specialisation in Marketing, Communication or Media.
- Excellent written communication skills in French and strong proficiency in English; impeccable spelling and grammar.
- Demonstrated rigour, organisational skills, attention to detail and intellectual curiosity.
- Aesthetic sensitivity and interest in luxury brands, gastronomy and retail environments.
- Ability to work collaboratively in a fast-paced team and to contribute proactive ideas.
Experience
Entry-level — no previous professional experience required; internships or academic projects in media, communications or marketing are advantageous.
Education
Enrollment in a business school or university programme specialising in Marketing, Communication or Media (apprenticeship/alternance track).
Workplace
The role is situated in Paris, Île-de-France, France.
Culture
The maison cultivates a refined, creative workplace that values aesthetic sensibility and commercial rigour. Le Bon Marché promotes diversity and inclusion and seeks candidates who combine intellectual curiosity with a collaborative spirit.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Le Bon Marché, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing & Media Apprentice», «Acquisition & Media Assistant (Apprenticeship)», «Media Campaign Assistant (Apprenticeship)», «PRM & Media Assistant (Apprenticeship)», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.