- Employment
- Full-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Posted
- Nov 4, 2026
About Lancôme
Perfumer Armand Petitjean founded Lancôme in 1935. Today its counters bring together fragrance, skincare and makeup. The French house has been part of L’Oréal since 1964.
The Beauty Advisor represents Lancôme in Lanzhou, providing expert brand consultations, personalised product recommendations and attentive after-sales service while achieving sales targets and building customer loyalty. The role also covers counter operations, merchandising, cleaning, inventory counts and compliance, with professional brand training, performance bonuses, insurance and paid leave.
Role & Responsibilities
- Provide professional brand consultations and an exceptional customer experience while achieving sales targets.
- Meet all sales targets set by the company.
- Use sales techniques to recommend appropriate products and deliver a professional, personalised experience that meets customer expectations.
- Manage customer relationships across the customer journey, recruit new customers and strengthen customer loyalty.
- Collaborate effectively with department-store and shopping-mall staff.
- Monitor beauty-market trends and competitor activity.
- Apply brand and category knowledge, including skincare, makeup techniques and fragrance.
- Identify customer needs, provide personalised consultations, recommend suitable products and guide customers through product experiences.
- Represent the brand through attentive service and after-sales support; understand customer profiles and follow up with customers with empathy and strong communication.
- Complete daily tasks assigned by the counter manager, including merchandising, cleaning and inventory counts, while safeguarding store and counter assets.
- Use relevant retail systems, beauty devices and digital tools.
- Comply with company policies and maintain the brand image.
Qualifications
- Knowledge of the brand and its products.
- Ability to embody the brand culture and values.
- Understanding of beauty-market and consumer trends.
- Understanding of company and brand policies and procedures.
- Familiarity with digital tools.
- Passion for the beauty retail industry.
- Strong communication and clear presentation skills.
- Strong learning and adaptability skills, with a collaborative approach.
- Strong customer-service orientation.
- Resilience at work.
Skills
Benefits
Professional brand training; performance bonus scheme; social insurance and housing fund; supplementary commercial medical insurance; regular company benefits, including holiday benefits, employee purchases and free products; paid annual leave and sick leave.
Culture
A Lancôme advisor may move from a fragrance consultation to a skincare demonstration or a makeup application in the same appointment. Product education covers all three disciplines.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Lancôme, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Beauty Advisor», «Beauty Consultant», «Beauty Sales Associate», «Skincare and Makeup Advisor», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.