Krug Junior International Brand Manager (Intern)

Overview

Maison Krug is a distinguished Champagne house renowned for artisanal winemaking, meticulous reserve blending and a strong gastronomy focus. As part of the LVMH group, Krug combines heritage craftsmanship with an international luxury positioning and collaborates closely with global markets and internal expert functions.

Role & Responsibilities

• Support the Senior Brand Manager in executing the international marketing strategy and amplifying the Maison’s presence across markets.
• Contribute to the Krug x Ingrédient Unique gastronomy programme: help define strategic guidelines and develop 360° assets (digital content, editorial/cultural publication, embassy kits).
• Coordinate with international subsidiaries and internal experts (Digital, Press, Legal, Hospitality) to ensure coherent roll-out of activations.
• Define KPIs, monitor local activations and produce detailed performance reports.
• Assist on product innovation and packaging development: liaise with creative agencies and technical/regulatory functions (Legal, prototypists, supply chain, pack development) to track timelines and budgets.
• Support product launches and activations: craft storytelling, contribute to press materials, write tasting notes and follow-up on photography shoots (packshots and beautyshots).
• Develop and update brand reference tools (Brand Books, brand films, visual assets) and manage the media library, including usage rights and brand consistency across touchpoints.
• Perform strategic analyses and competitive monitoring to feed the monthly "Insights Update" and prepare materials for semi-annual reviews and strategic meetings.
• Manage administrative marketing tasks including A&P budget follow-up, purchase orders and supplier tracking.

Qualifications

• Currently enrolled in a Grande École de Commerce or a Master's programme in Marketing (Bac+4/5).
• First professional experience in marketing is required, ideally within luxury goods or wines & spirits.
• Fluent in French and English to operate in an international daily context.
• Advanced proficiency in Pack Office, with strong Excel and PowerPoint skills.
• Excellent written communication, strong aesthetic sensibility and high standards of presentation.
• Organised, rigorous, able to manage multiple projects simultaneously and work collaboratively with diverse stakeholders.

Skills

Experience

A first professional experience in marketing is mandatory; prior exposure to luxury brands or the wines & spirits sector is strongly preferred.

Education

Student in a Business School or Master's in Marketing (Bac+4/5).

Workplace

Culture

Krug cultivates a culture of artisanal excellence, meticulous attention to provenance and a hospitality-minded approach to gastronomy partnerships. The Maison operates in an international, cross-functional environment that values heritage, creative rigour and collaborative execution.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.