- Location
- Paris Île-de-France France
- Employment
- Full-Time
- Seniority
- Senior
- Department
- Executive & General Management
- Posted
- Sep 22, 2026
About Kilian Paris
Kilian Paris is a distinguished luxury fragrance maison founded in 2007 by Kilian Hennessy, heir to a lineage of French cognac craftsmanship and savoir-faire. Renowned for its audacious olfactory creations, refillable objects, and theatrical aesthetic, the brand invites employees to contribute to a world where perfume is treated as an art of seduction, memory, and lasting elegance. As part of The Estée Lauder Companies, Kilian Paris offers the intimacy of a niche maison alongside the reach of a global luxury group, attracting talents passionate about creativity, client excellence, artisanal detail, and the codes of contemporary haute parfumerie.
This senior marketing role leads global consumer engagement strategies for KILIAN PARIS, transforming brand storytelling into cultural relevance across owned, earned, and paid media. Reporting to the Global VP Marketing, the position develops integrated content and influencer strategies while partnering with global events, creative, and regional teams to accelerate brand growth and drive consumer advocacy. The role combines strategic content direction with hands-on leadership of a consumer engagement team.
Role & Responsibilities
- Develop and execute long-term global influencer and creator strategy, building and nurturing a community of tastemakers across paid and organic activations
- Lead global consumer engagement strategy across owned, earned, and paid channels, defining editorial direction and content frameworks scalable for regional adaptation
- Own global social media strategy and editorial calendar, leading content planning across product launches and brand campaigns with social-first creative thinking
- Lead global paid media strategy, including audience strategy development and media prioritization across key markets
- Monitor earned media value, social performance metrics, and engagement analytics, translating insights into actionable recommendations for leadership and campaign optimization
- Partner closely with Global Events & PR Senior Manager to maximize content, social, and influencer impact of global brand activations
- Lead and inspire high-performing Consumer Engagement team through clear objectives, regular feedback, and development opportunities
Qualifications
- 7–8 years of experience in content marketing, consumer engagement, influencer marketing, or digital communications
- Strong understanding of luxury content ecosystems and social-first storytelling principles
- Proven track record building influencer strategies and creator partnership frameworks
- Demonstrated experience developing integrated content strategies across owned, earned, and paid media
- Strong analytical capability with experience translating data and consumer insights into strategic recommendations
- Excellent project management and cross-functional stakeholder collaboration skills
- Experience working across global markets and managing international teams
Skills
Experience
7–8 years in content marketing, consumer engagement, influencer marketing, or digital communications, with demonstrated expertise in luxury brands. Candidates should have proven success building global influencer strategies, developing integrated content across multiple channels, and leading high-performing teams in fast-paced, collaborative environments.
Education
Not specified
Workplace
The successful candidate will be located in Paris, Île-de-France, France.
Explore jobs in Île-de-France or in France.
Culture
Kilian Paris fosters a refined, creative workplace culture rooted in the codes of haute perfumery, Parisian elegance, and bold olfactive storytelling. As an employer, it values craftsmanship, artistic curiosity, and a meticulous sense of luxury, encouraging teams to deliver distinctive client experiences with sophistication and passion.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Kilian Paris, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Content Strategy Manager», «Influencer & Creator Manager», «Social Media Strategy Director», «Digital Engagement Lead», «Consumer Content Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.