- Employment
- Full-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Posted
- Nov 13, 2026
About Kiehl’s
Kiehl’s began in 1851 as an apothecary on the corner of Third Avenue and East 13th Street in Manhattan. Its skincare counters still offer consultations and samples, two practices handed down from the pharmacy.
The Beauty Advisor at Kiehl’s in Wuhan provides expert brand and product advice, personalised consultations and customer care while achieving sales targets and supporting counter operations. The role is full-time and includes merchandising, stocktaking, compliance and collaboration with department store staff.
Role & Responsibilities
- Provide professional brand advice and an exceptional customer experience while achieving sales targets.
- Meet company sales objectives.
- Use sales techniques to recommend suitable products and provide a professional, personalised experience that meets customer expectations.
- Build and maintain customer relationships, recruit new customers and increase customer loyalty.
- Collaborate effectively with department store and shopping mall staff.
- Keep abreast of beauty market trends and competitor activity.
- Maintain knowledge of the brand and category, including skincare, makeup techniques and fragrance.
- Identify customer needs, provide personalised consultations, recommend suitable products and support customers in trying products.
- Represent the brand through attentive service and after-sales support; understand customer profiles and maintain timely contact with customers using empathy and communication skills.
- Complete daily tasks assigned by the counter manager, including merchandising, cleaning and stocktaking, and safeguard store and counter assets.
- Use relevant retail systems, beauty devices and digital tools.
- Comply with company policies and maintain the brand image.
Qualifications
- Knowledge of the brand and its products.
- Ability to embody the brand’s culture and values.
- Awareness of beauty market and consumer trends.
- Knowledge of company and brand policies and procedures.
- Proficiency with digital tools.
- Enthusiasm for beauty retail.
- Strong communication and clear verbal expression.
- Strong learning and adaptability skills, with a collaborative approach.
- Strong customer-service orientation.
- Resilience at work.
Skills
Benefits
Brand-specific professional training courses; performance bonus scheme; statutory social insurance and housing fund; supplementary commercial medical insurance; regular company benefits, including holiday benefits, employee purchases and free products; paid annual leave and sick leave.
Culture
Store advisors ask about a customer’s routine, demonstrate products and offer samples to try at home. Some locations also offer skin analysis and facial treatments.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
