- Employment
- Full-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Posted
- Nov 4, 2026
About Kiehl’s
Kiehl’s began in 1851 as an apothecary on the corner of Third Avenue and East 13th Street in Manhattan. Its skincare counters still offer consultations and samples, two practices handed down from the pharmacy.
The Beauty Advisor represents Kiehl’s in Lanzhou, delivering expert brand consultations and personalized customer experiences while achieving sales targets and supporting counter operations. This is a full-time role with professional brand training, a performance bonus scheme, social insurance and housing fund, supplementary medical insurance, company benefits, and paid annual and sick leave.
Role & Responsibilities
- Provide professional brand advice and an exceptional customer experience while achieving sales targets.
- Meet all sales objectives set by the company.
- Use sales techniques to recommend suitable products and deliver a professional, personalized experience that meets customer expectations.
- Maintain comprehensive customer relationships, recruit new customers and strengthen customer loyalty.
- Collaborate effectively with department store and shopping mall staff.
- Monitor beauty market trends and competitor activity.
- Maintain knowledge of the brand and relevant categories, including skincare, makeup techniques and fragrance.
- Identify customer needs, provide personalized consultations, recommend suitable products and support customers in trying products.
- Represent the brand through a positive service attitude and after-sales service; understand customer profiles and maintain timely contact and follow-up with empathy and strong communication.
- Carry out daily tasks assigned by the counter manager, including display, cleaning and stocktaking, and safeguard store or counter assets.
- Use relevant retail systems, beauty equipment and digital tools.
- Comply with company policies and procedures and uphold the brand image.
Qualifications
- Knowledge of brand and product information.
- Ability to embody the brand’s culture and values.
- Awareness of beauty market and consumer trends.
- Knowledge of company and brand policies and procedures.
- Familiarity with digital tools.
- Passion for the beauty retail industry.
- Strong communication skills and clear verbal expression.
- Strong learning and adaptability skills, with a team-oriented approach.
- Strong service orientation.
- Resilience at work.
Skills
Benefits
Professional brand training; performance bonus scheme; social insurance and housing fund; supplementary commercial medical insurance; company benefits for holidays, employee purchases and free products; paid annual leave and sick leave.
Culture
Store advisors ask about a customer’s routine, demonstrate products and offer samples to try at home. Some locations also offer skin analysis and facial treatments.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Kiehl’s, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Beauty Consultant», «Skincare Advisor», «Beauty Sales Associate», «Cosmetics Advisor», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.