Kering Eyewear Trade Marketing Intern
- Employment
- Internship
- Seniority
- Intern
- Department
- Retail & Boutique Operations
- Industry
- Eyewear & Vision Care
- Posted
- Jun 9, 2026
About Kering Eyewear
Kering Eyewear is the specialist eyewear division of Kering, created to bring design excellence, brand stewardship, and commercial agility to some of the world’s most desirable luxury houses. As an employer, the company offers a dynamic, international environment where craftsmanship, innovation, and a deep respect for brand identity converge. Its teams collaborate across design, product development, supply chain, marketing, and sales, supporting iconic maisons with precision and creativity. Kering Eyewear values entrepreneurial spirit, diversity, and responsible business practices, providing employees with the opportunity to shape a fast-growing luxury category within a global group committed to sustainability and long-term excellence.
Kering Eyewear seeks a Trade Marketing Intern in Shanghai to support promotional strategy, project coordination, and reporting across luxury eyewear brands.
Role & Responsibilities
- Manage trade marketing tools tracker, including POP/GWP/incentives demand planning, projects tracker, vendor pool and purchase order management, and approved doors portfolio
- Monitor and coordinate visual merchandising projects, CRM events, trunk shows, DRC initiatives, and pop-up activations
- Produce monthly visibility and trade marketing calendar reports, along with weekly POP order reporting
- Translate visual merchandising guidelines, go-to-market materials, brand guidelines, and special project guidelines into local market language
- Support development of new promotional and point-of-purchase tools, gift-with-purchase programs, and packaging initiatives
Qualifications
- Relevant internship experience in fashion, cosmetics, or luxury goods preferred
- Fluent English communication skills
- Proficiency in Microsoft Office Suite and project management tools
- Strong organizational and attention to detail
Skills
Experience
Relevant internship experience in fashion, cosmetics, or a related luxury sector is preferred; entry-level candidates with strong organizational capabilities will be considered.
Education
Currently pursuing or recently completed a degree in Marketing, Business Administration, Communications, or a related field.
Workplace
The role is situated in Shanghai, Shanghai, China.
Culture
Kering Eyewear offers a dynamic, international workplace where entrepreneurial spirit, design excellence, and a deep understanding of luxury come together. As part of the Kering Group, it fosters collaboration, innovation, and responsible growth, empowering teams to shape distinctive eyewear experiences for some of the world’s most prestigious brands.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Kering Eyewear, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing Support Intern», «Marketing Operations Intern», «Brand Marketing Assistant», «Trade Execution Intern», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.