Kering Eyewear Product Marketing Intern
Closed The candidacy window for this position at Kering Eyewear has closed.
While this position is no longer receiving submissions as of August 18, 2026, we invite you to explore further opportunities at Kering Eyewear or browse all open roles.
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- Posted
- Aug 17, 2026
About Kering Eyewear
Kering Eyewear is the specialist eyewear division of Kering, created to bring design excellence, brand stewardship, and commercial agility to some of the world’s most desirable luxury houses. As an employer, the company offers a dynamic, international environment where craftsmanship, innovation, and a deep respect for brand identity converge. Its teams collaborate across design, product development, supply chain, marketing, and sales, supporting iconic maisons with precision and creativity. Kering Eyewear values entrepreneurial spirit, diversity, and responsible business practices, providing employees with the opportunity to shape a fast-growing luxury category within a global group committed to sustainability and long-term excellence.
Kering Eyewear Product Marketing Intern in Shanghai – support brand storytelling, market research, and communications within a global luxury group.
Role & Responsibilities
- Assist the Product Marketing team in developing and crafting compelling product narratives and brand stories
- Collect, analyse, and manage sell-in and sell-out data to support monitoring of top-performing models and identify emerging bestsellers
- Coordinate with cross-functional teams and external partners on PR sample management and dissemination
- Manage influencer and key opinion leader (KOL/KOC) outreach lists and PR seeding initiatives
- Support content creation for private domain PR communications, official Weibo copywriting, and B2B/B2C collateral such as leaflets and brochures
- Monitor fashion and eyewear market trends while tracking competitive product launches and market activities
- Assist the training team with documentation organization, supplier coordination, and online platform management
Qualifications
- Bachelor's degree
- Fluent English language proficiency
- Proficiency with computer applications and digital tools
- Experience in cosmetics, consumer goods, or fashion industry
- Eyewear industry background is advantageous
Skills
Experience
Experience in cosmetics, consumer goods, or the fashion industry is required; eyewear sector exposure is preferred but not mandatory.
Education
Bachelor's degree from an accredited institution.
Workplace
The successful candidate will be located in Shanghai, Shanghai, China.
Culture
Kering Eyewear offers a dynamic, international workplace where entrepreneurial spirit, design excellence, and a deep understanding of luxury come together. As part of the Kering Group, it fosters collaboration, innovation, and responsible growth, empowering teams to shape distinctive eyewear experiences for some of the world’s most prestigious brands.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Kering Eyewear, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing Coordinator Intern», «Brand Communications Intern», «Product Communications Specialist», «Marketing Support Intern», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.