- Employment
- Full-Time
- Seniority
- Mid-Level
- Compensation
- €40,000/year
- Department
- Wholesale, Commercial & B2B Sales
- Industry
- Eyewear & Vision Care
- Posted
- Oct 16, 2026
About Kering Eyewear
Kering Eyewear is the specialist eyewear division of Kering, created to bring design excellence, brand stewardship, and commercial agility to some of the world’s most desirable luxury houses. As an employer, the company offers a dynamic, international environment where craftsmanship, innovation, and a deep respect for brand identity converge. Its teams collaborate across design, product development, supply chain, marketing, and sales, supporting iconic maisons with precision and creativity. Kering Eyewear values entrepreneurial spirit, diversity, and responsible business practices, providing employees with the opportunity to shape a fast-growing luxury category within a global group committed to sustainability and long-term excellence.
The Luxury Brand Ambassador develops eyewear sales and brand performance across the assigned territory of Lombardy, managing client relationships, store distribution, merchandising, training and reporting. The role requires at least 3 years of wholesale sales experience and travel 80% of the time; the indicative starting gross salary is €40,000 annually, with an annual variable sales bonus. The applicable collective agreement is for employees of companies producing glasses and related eyewear products.
Role & Responsibilities
- Manage clients in the assigned market and define a sales plan based on priorities and sales-cycle activities.
- Plan and conduct visits to achieve established quantitative and qualitative KPIs, and build constructive relationships with store managers and retail owners.
- Achieve sales targets and support each collection launch for the assigned brands.
- Ensure and monitor brand placement and performance in stores, maintain appropriate assortments, and optimize and monitor product distribution in line with selective distribution guidelines.
- Manage and optimize brand presence in stores by negotiating and increasing visibility.
- Ensure brand distribution complies with merchandising guidelines and standards.
- Deliver product, brand and trade marketing training.
- Provide accurate visit reports and gather client feedback on products and brands.
- Analyze and report competitor activity, including brands, products, visibility and events.
- Analyze in-store product performance using sell-out data, prices, colors and styles.
- Manage selective distribution contracts and survey activities.
- Act as the point of reference for client feedback and needs relating to the assigned brands.
Qualifications
- Secondary school diploma or university degree.
- At least 3 years of experience in wholesale sales roles.
- Experience in eyewear, watches and jewelry, cosmetics, or food and beverage.
- Availability to travel 80% of the time.
- Good knowledge of English.
- Excellent interpersonal skills.
- Strong results orientation.
- Excellent negotiation skills.
- Excellent communication and presentation skills.
- Analytical and planning skills.
- Proactivity and initiative.
Skills
Experience
At least 3 years in wholesale sales roles.
Education
Secondary school diploma or university degree.
Workplace
The role is situated in Milan, Lombardy, Italy.
Explore jobs in Lombardy or in Italy.
Compensation
The base compensation for this position is EUR 40,000 per annum.
Benefits
Annual variable sales bonus; additional benefits and initiatives in accordance with company policies, in addition to those provided under the applicable collective agreement and current legislation.
Culture
Kering Eyewear offers a dynamic, international workplace where entrepreneurial spirit, design excellence, and a deep understanding of luxury come together. As part of the Kering Group, it fosters collaboration, innovation, and responsible growth, empowering teams to shape distinctive eyewear experiences for some of the world’s most prestigious brands.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Kering Eyewear, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Wholesale Brand Ambassador», «Eyewear Brand Ambassador», «Territory Sales Representative», «Wholesale Sales Representative», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.