Kering Eyewear Brand Ambassador
- Location
- SeoulSeoulSouth Korea
- Seniority
- Mid-Level
- Department
- Retail & Boutique Operations
- Industry
- Eyewear & Vision Care
- Posted
- May 19, 2026
About Kering Eyewear
Kering Eyewear is a global leader in luxury and high-end eyewear, operating as the eyewear specialist within the Kering group. The maison designs, develops, manufactures and markets premium frames and sunglasses for a portfolio of powerful fashion and sport brands, combining creative savoir‑faire with commercial expertise across global markets.
Kering Eyewear Brand Ambassador (Seoul) — field sales role driving trade marketing, in‑store presence and retailer relationships in Seoul.
Role & Responsibilities
- Plan and prioritise a field visit schedule to cover a defined client portfolio and meet KPI targets for visit frequency per store cluster.
- Develop and maintain constructive, trust-based relationships with merchandise managers, store managers and sales teams; act as the brand’s primary contact for client feedback and needs.
- Drive brand performance by achieving sell-in and sell-out targets, supporting collection launches and ensuring appropriate assortment and stock levels at points of sale.
- Negotiate and optimise in-store brand visibility and compliance with brand merchandising guidelines to protect brand equity.
- Monitor and optimise product distribution in line with selective distribution policies and guarantee brand penetration across retail partners.
- Deliver trade training on product knowledge, brand positioning and trade marketing tools for retail teams.
- Provide timely, accurate reporting of visits, competitor activity (brands, products, visibility, events) and analyse best/worst sellers by price point, colour and style.
Qualifications
- University degree or equivalent qualification.
- Minimum five years of on-the-field sales experience, preferably within fashion, luxury, cosmetics or FMCG environments.
- Proven background in trade marketing and visual merchandising with demonstrated in-store execution skills.
- Fluent in English and Korean (local language); excellent written and spoken communication.
- Willingness and availability to travel regularly for store visits and retailer meetings.
- Proficient with Microsoft Office (Excel, PowerPoint, Word) and able to prepare clear sales and market reports.
Skills
Experience
Minimum five years of field sales experience, with a track record in planning and delivering sales strategies within fashion, luxury, cosmetics or FMCG; demonstrable experience in trade marketing, visual merchandising and retailer management.
Education
University degree
Workplace
This position is based in Seoul, Seoul, South Korea.
Culture
Kering Eyewear sits within the Kering luxury group and promotes a culture of creativity, commercial ambition and talent development. The employer emphasises internal mobility, leadership development and diversity and inclusion as central principles across its international teams.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Kering Eyewear, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Field Brand Ambassador», «Retail Brand Representative», «Brand Development Representative», «Client Relations Ambassador», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.