Kering Eyewear Assistant Product Marketing Manager
About Kering Eyewear
Kering Eyewear, a subsidiary of the global luxury conglomerate Kering, is a preeminent leader in the luxury and high-end eyewear sector. The company is renowned for its portfolio of powerful brands, offering a diverse range of frames and sunglasses that cater to both luxury and sport & lifestyle markets. Kering Eyewear is committed to innovation and sustainability, empowering its brands to achieve their artistic and financial potential.
Join Kering Eyewear in Shanghai as an Assistant Product Marketing Manager. Drive product development and marketing for luxury eyewear brands in a dynamic global company.
Role & Responsibilities
- Oversee the product development, assortment, and marketing for 5-6 luxury eyewear brands.
- Coordinate 360-degree integration of product, communication, visual merchandising, and commercial planning.
- Lead special product development projects, including exclusive models and capsule collections.
- Manage product assortment and sample logistics for buying events and roadshows.
- Handle daily PR sample management, including seeding, stock management, and exposure tracking.
- Develop and execute product marketing and communication strategies, including product launches and promotions.
- Conduct market research and competitor analysis to inform product strategy.
- Coordinate cross-functional teams to execute comprehensive go-to-market projects.
Qualifications
- Bachelor’s degree with proficiency in English and computer skills.
- 3-5 years of relevant work experience, including 2-3 years in product management.
- Experience in eyewear, cosmetics, or outdoor industries is advantageous.
Skills
Experience
A minimum of 3-5 years of experience in product management, with at least 2-3 years in a related field such as eyewear, cosmetics, or outdoor products.
Education
Bachelor's degree required.
Workplace
This position is based in Shanghai, Shanghai, China.
Benefits
Opportunity to join a leading luxury group with a commitment to talent development and internal mobility.
Culture
Kering Eyewear fosters a diverse and inclusive workplace, encouraging employees to express their talents and adapt to a changing world. The company values leadership and personal growth, providing a stimulating and fulfilling environment for all employees.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.