Kenzo Client Development Manager

About Kenzo

Founded in Paris in 1970 by Kenzo Takada, Kenzo is a singular luxury house where Japanese sensibility meets the energy of the French capital. Now part of LVMH, the Maison is renowned for its bold prints, cultural dialogue, and joyful approach to fashion, accessories, and fragrance. As an employer, Kenzo offers a creative, international environment that values curiosity, craftsmanship, and contemporary vision. Its teams contribute to a brand legacy defined by openness, color, and movement, while benefiting from the standards, resources, and global perspective of one of the world’s leading luxury groups.

Role & Responsibilities

• Coordinate and drive client development activities across China.
• Co-lead the regional CRM strategy with the manager and cross-functional teams, with ownership of client acquisition, engagement, retention, and reactivation targets.
• Translate global CRM guidelines into localized action plans adapted to market behaviors and commercial opportunities.
• Use CRM dashboards and reporting tools to analyze data and provide strategic recommendations to support business performance.
• Develop and drive CRM KPIs, including recruitment, conversion, retention, repeat purchase, and client lifetime value, through initiatives such as in-store events, client reward and experience programs, and targeted engagement actions.
• Maintain the quality and accuracy of the regional client database, working with retail managers and store teams on data capture, enrichment, and segmentation.
• Work with IT and external vendors to maintain and enhance CRM tools, troubleshoot system-usage issues, and provide feedback for continuous improvement.
• Ensure compliance with local data privacy regulations and brand and client data-governance standards.
• Analyze client behavior to identify key segments, including high-potential clients, sleeping clients, and opportunity clusters; drive clienteling tools and practices to enable personalized, data-informed, commercially effective interactions across touchpoints.
• Partner with retail and training teams to develop and deliver resources that help sales associates manage client portfolios, track development objectives, identify key client moments and product preferences, and trigger tailored experiences, appointments, and outreach.
• Work with Marketing to design and deliver client-focused activations, including in-store events, VIC appointments, and gifting, to drive traffic, recruitment, and sales.
• Manage the CRM budget to deliver measurable ROI and improve annual client retention, reactivation rates, and revenue share.

Qualifications

• At least 5 years of experience; the role also requires a minimum of 7–8 years in CRM roles in luxury fashion or premium retail, with a retail orientation.
• Strong analytical mindset and proficiency with CRM systems, clienteling apps, and reporting dashboards such as Salesforce, PowerBI, WeCom, Tableau, or similar.
• Excellent command of Excel, including VLOOKUP and PivotTables, and PowerPoint for reporting and presentations.
• Experience in budget planning and management.
• Excellent planning and presentation skills.
• Excellent communication, negotiation, and interpersonal skills.
• Fluent English; a team player who is proactive and brings energy and passion for KENZO.

Skills

Experience

At least 5 years; a minimum of 7–8 years in CRM roles in a luxury fashion or premium retail environment, with a retail orientation.

Culture

Kenzo fosters a vibrant, multicultural workplace where Parisian sophistication meets bold, playful creative energy inspired by global perspectives. As an employer, it encourages individuality, collaboration, and artistic curiosity, offering teams an environment that values innovation, craftsmanship, and the freedom to challenge conventions.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.