Jimmy Choo Commercial Marketing Manager
- Employment
- Full-Time
- Seniority
- Manager
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- May 6, 2026
About Jimmy Choo
The role is with Jimmy Choo, a global luxury footwear and accessories maison within the Capri Holdings portfolio. The brand operates an integrated network of flagship stores, wholesale partners and digital channels and is known for its premium craftsmanship, fashion-led creativity and client-focused retail experience. As part of Capri Holdings, employees may access cross-brand mobility and a multinational operating structure.
Jimmy Choo (Capri) seeks a Commercial Marketing Manager in Tokyo to lead sales promotions, client events and localized campaigns.
Role & Responsibilities
- Develop and execute seasonal and product-specific sales-promotion strategies to maximise store revenue and uplift key retail KPIs (Sales / UPT / Conversion).
- Plan, lead and deliver client events, VIP initiatives and trunk shows in partnership with department stores and private-client teams to grow high-value customer sales.
- Localise and deploy global marketing campaigns, ensuring seamless integration with PR, digital, EC and CRM/clienteling programs.
- Direct production and placement of retail and department-store marketing assets (catalogues, DM, signage, POP), manage vendors and oversee on-site event operations.
- Act as a commercial liaison between Retail, Marketing, E‑commerce and HQ to ensure consistent execution, KPI tracking and continuous improvement of in-store initiatives.
Qualifications
- Proven experience in retail or luxury brand marketing with hands-on responsibility for promotions, events or commercial campaigns.
- Demonstrable ability to manage KPIs and translate data into actionable retail initiatives.
- Strong project and stakeholder management skills, with experience coordinating cross-functional teams and external partners.
- Excellent organisational skills and attention to detail for event production and on-site execution.
Skills
Experience
Minimum 3–5 years of commercial marketing, retail or events experience within luxury, premium fashion or relevant retail sectors, with proven delivery of sales-driving promotions and client events.
Education
Bachelor's degree in Marketing, Business, Communications or a related discipline preferred.
Workplace
This position is based in Tokyo, Tokyo, Japan.
Benefits
Cross-brand discounts & private employee sales; generous paid annual leave; internal mobility across Capri brands; hybrid working model (two work-from-home days/week); employee assistance program.
Culture
The brand fosters a commercial, fashion-forward and collaborative culture that balances creative ambition with rigorous retail execution. Teams operate cross-functionally with a fast-paced, client-centric mindset and offer opportunities for mobility across the broader Capri network.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Jimmy Choo, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Retail Marketing Manager», «Client Events & Promotions Manager», «Commercial Campaign Manager», «Retail Partnerships Manager», «CRM & Events Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.