Jaeger LeCoultre CRM Activations Intern

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Location
MeyrinGenevaSwitzerland
Employment
Internship
Seniority
Intern
Department
Clienteling, CRM & VIP Relations
Industry
Fine Watches & Horology
Posted
Apr 27, 2026

About %s

Jaeger‑LeCoultre is a distinguished Swiss manufacture in haute horlogerie renowned for technical excellence, artisanal savoir‑faire and refined design. The maison operates within the Richemont group, combining traditional watchmaking craftsmanship with contemporary innovation and a global retail and after‑sales network.

Jaeger‑LeCoultre in Meyrin is seeking a CRM Activations Intern to support campaign execution, segmentation and reporting for the maison.

Role & Responsibilities

  • Support the end‑to‑end execution of CRM activations across email, SMS and owned channels, ensuring timely deployment and brand consistency.
  • Assist in audience segmentation and campaign setup, applying segmentation logic and suppression rules to optimise deliverability and relevance.
  • Prepare campaign briefs, creative assets and distribution lists; coordinate approvals with marketing, legal and retail teams.
  • Monitor live campaigns, compile performance reports and present key insights and recommendations to the CRM manager.
  • Contribute to A/B tests and personalization initiatives, documenting learnings for iterative improvement of customer journeys.
  • Maintain and update CRM documentation, campaign calendars and process checklists to ensure operational rigor.

Qualifications

  • Enrolled in or recently completed a degree in marketing, business, communications, data analytics or a related discipline.
  • Demonstrable interest in luxury goods or watchmaking; prior internships or project experience in CRM, digital marketing or retail is advantageous.
  • Strong analytical aptitude with attention to detail and a structured approach to managing multiple tasks.
  • Excellent written communication and presentation skills; able to synthesise campaign metrics into actionable recommendations.
  • Professional demeanour, collaborative mindset and ability to liaise across cross‑functional teams including retail, digital and creative.

Skills

CRM campaign activation and execution Audience segmentation and targeting Email marketing fundamentals and deliverability awareness Campaign reporting, KPI tracking and basic data analysis A/B testing and personalization concepts Microsoft Excel and PowerPoint Cross‑functional coordination and project support Familiarity with marketing automation or CRM platforms (e.g. campaign setup workflows)

Experience

Internship or 0–1 years of practical experience in CRM, digital marketing or retail marketing; prior exposure to campaign operations, reporting and cross‑channel activation is preferred.

Education

Currently enrolled in or recently graduated from a Bachelor's or Master's programme in marketing, business, communications, data analytics or a related field.

Workplace

The role is situated in Meyrin, Geneva, Switzerland — conveniently close to Geneva.

Culture

Jaeger‑LeCoultre fosters a culture shaped by precision, craftsmanship and continuous technical refinement. The workplace blends traditional watchmaking values with a modern, collaborative approach to marketing and client engagement, offering exposure to global luxury operations within the Richemont family.

About %s

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Jaeger LeCoultre, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «CRM Campaigns Intern», «Marketing CRM Intern», «Digital CRM Intern», «Client Relationship Marketing Intern», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.