- Employment
- Full-Time
- Seniority
- Manager
- Department
- Retail & Boutique Operations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Nov 6, 2026
About Hugo Boss
Founded in 1924 and headquartered in Metzingen, Germany, HUGO BOSS is a global premium fashion group whose BOSS and HUGO brands offer distinct expressions of contemporary style. With roots in tailoring, its collections span clothing, accessories and fragrances, combining design expertise with international commercial reach. As an employer, the group offers career paths across creative disciplines, product development, retail, digital commerce and corporate functions. Its international operations bring together diverse professional expertise, with opportunities to contribute to brand development and customer experience.
HUGO BOSS is seeking an Area Manager to oversee store operations, sales performance and Store Managers across the Nordic region, reporting to the VP of Retail. This field-based, full-time role requires multi-country retail leadership and regular travel throughout the region; the contract is unlimited.
Role & Responsibilities
- Oversee the general operation, sales performance and staffing of all stores across the Nordic region.
- Lead and support Store Managers across multiple countries through remote management and regular in-market presence.
- Drive consistent standards across the Nordic store portfolio while recognising local market requirements and commercial opportunities.
- Ensure effective communication and collaboration across countries, stores and Head Office teams, and promote the sharing of best practices across the region.
- Conduct frequent store visits, floor walks and store assessments using company tools.
- Maintain store presentation and housekeeping to HUGO BOSS standards.
- Manage escalated customer complaints and queries as required.
- Implement, monitor and improve store KPIs across the region.
- Monitor stock loss in conjunction with the relevant stock control teams.
- Develop recovery plans for underperforming stores by analysing sales and business reports, addressing concerns and capitalising on opportunities.
- Control costs through analysis of P&L reports, including payroll expenditure.
- Chair regular regional Store Manager meetings and contribute to wider Area Manager meetings.
- Work with HR to implement effective recruitment and selection processes across new and existing stores.
- Partner with the Head Office Retail Operations team on new projects, implementations and follow-up activities.
- Mentor Store Managers and coach and develop store teams as required.
- Directly manage Store Managers, including objective setting, performance management and succession planning.
- Manage sickness, absence and employee turnover with HR and in accordance with relevant local requirements.
- Support investigations and disciplinary processes in line with company policy and applicable employment legislation in each Nordic market.
- Ensure stores comply with company policies and local requirements for health and safety, security and operational procedures.
- Identify high-potential employees and support their development and progression.
- Liaise between stores and Head Office departments, including Buying and Merchandising, Finance, HR and Shop Construction.
- Travel regularly throughout the Nordic region to maintain a strong store presence and support local teams.
Qualifications
- Proven experience managing multiple retail locations across more than one country.
- Strong understanding of the operational and commercial complexities of managing a diverse, multi-country region.
- Demonstrable experience improving sales, KPIs and profitability across a multi-site retail portfolio.
- Experience managing, coaching and developing senior retail managers remotely and in person.
- Commercial focus, strong analytical skills and experience interpreting sales reports, KPIs and P&L information.
- Excellent written and verbal communication skills, with the ability to build credibility at all levels of the organisation.
- Strong organisational skills and the ability to manage multiple demands and competing priorities.
- Adaptable, culturally aware, and able to adjust leadership and communication approaches across different markets.
- Willingness and ability to travel frequently throughout the Nordic region.
- Strong understanding of and ability to represent HUGO BOSS brand values.
- Fluency in English is essential.
- Proficiency in one or more Nordic languages is desirable but not essential.
Skills
Workplace
The successful candidate will be located in Stockholm, Stockholm, Sweden.
Explore jobs in Sweden.
Benefits
Competitive salary and attractive benefits; clothing and discount allowance; blended and flexible working environment.
Culture
Hugo Boss combines German tailoring heritage with a contemporary, globally minded approach, creating a workplace where precision, creativity and commercial awareness are central. Its teams work across design, retail and digital functions, with an emphasis on collaboration, innovation and delivering a consistent premium brand experience.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
