Hublot PR, Celebrity and Influencer Manager

About Hublot

Hublot is a Swiss luxury watchmaker renowned for its bold fusion of tradition and innovation, uniting exceptional craftsmanship with contemporary design and pioneering materials. As an employer, the Maison offers a dynamic environment where precision, creativity, and entrepreneurial spirit are valued across watchmaking, engineering, design, marketing, retail, and corporate functions. Rooted in the philosophy of being “First, Unique, Different,” Hublot encourages its teams to challenge conventions while preserving the highest standards of Swiss horology. Employees contribute to a globally recognized brand distinguished by technical excellence, cultural partnerships, and a passionate, forward-looking approach to luxury.

Role & Responsibilities

• Centralize global PR launch plans and liaise with international PR teams and markets on launches, events, and press trip opportunities.
• Coordinate media results with markets and international PR teams, liaising with LVMH counterparts to ensure consistent reporting.
• Build strong relationships with markets to ensure local implementation of the global PR strategy, working closely with Product Marketing, Go-to-Market, Events, Digital, and Hospitality.
• Monitor local and global launches involving press and talent, leveraging brand partnerships and ambassadors to maximize media exposure.
• Manage media contacts, shooting requests, broadcast opportunities, and product placements.
• Organize product presentations at the Manufacture and trade shows, including Watches & Wonders, and support local events such as boutique openings, product launches, fairs, and partnership announcements.
• Lead press kit creation, including copywriting briefs, translations, and presentations, in collaboration with Product and Studio teams.
• Ensure consistent messaging, manage the press lounge and press and blogger contact lists, and coordinate press kit distribution.
• Organize Manufacture visits, product presentations, and press trips, managing logistics including hotels, rooming lists, gifting, itineraries, and transfers.
• Prepare monthly, quarterly, and post-event reports covering print, online, and social media coverage.
• Monitor international media and KOL exposure and assess campaign ROI using DMR and the relevant influencer platform.
• Contribute to Hublot’s global celebrity and influencer strategy and support local market initiatives.
• Manage relationships with talent and trade and lifestyle influencers, ensuring positive experiences and delivery of contractual commitments.
• Lead PR launches, campaigns, and projects from planning through execution and evaluation, ensuring delivery on time, within budget, and in line with strategic objectives.
• Oversee talent and influencer content creation and distribution, ensuring brand consistency and quality.
• Coordinate talent participation in events to ensure seamless execution.
• Analyze campaign KPIs, including reach, engagement, sentiment, media value, and ROI, using Lefty.
• Prepare post-campaign reports and presentations with insights and recommendations.
• Monitor industry trends, best practices, and regulatory developments.
• Negotiate contracts, terms, and deliverables with talent, influencers, and their representatives, ensuring compliance with legal requirements and brand guidelines.

Qualifications

• Excellent written and verbal communication skills, a genuine passion for communication and creativity, and the ability to develop impactful initiatives that deliver outstanding results.
• A dynamic and collaborative mindset, with proven experience working cross-functionally with teams such as Events, Marketing, and Product Marketing.
• Ability to thrive in a fast-paced environment and manage tight deadlines effectively.
• Excellent prioritization, time management, and organizational skills, with strong attention to detail.
• A results-driven mindset, with a strong focus on ROI, analytics, and reporting.
• Sound understanding of PR-related legal matters, with the ability to manage endorsement contracts in collaboration with the Legal department.
• Strong understanding of the media and social media landscape.
• Proficiency in Microsoft Office applications, particularly Outlook, Excel, and PowerPoint, as well as Microsoft Teams.
• Fluency in English and French; German is a plus.

Skills

Experience

At least 5 years of PR experience in the luxury industry, with a strong focus on celebrity and talent management.

Culture

Hublot fosters a bold, entrepreneurial culture rooted in Swiss watchmaking excellence and its distinctive philosophy of the Art of Fusion. Employees work in an innovative, design-led environment where craftsmanship, technical precision, and daring collaborations come together to push the boundaries of contemporary luxury.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.