- Employment
- Full-Time
- Seniority
- Director
- Department
- Retail & Boutique Operations
- Industry
- Fine Watches & Horology
- Posted
- Oct 8, 2026
About Hublot
Hublot is a Swiss luxury watchmaker renowned for its bold fusion of tradition and innovation, uniting exceptional craftsmanship with contemporary design and pioneering materials. As an employer, the Maison offers a dynamic environment where precision, creativity, and entrepreneurial spirit are valued across watchmaking, engineering, design, marketing, retail, and corporate functions. Rooted in the philosophy of being “First, Unique, Different,” Hublot encourages its teams to challenge conventions while preserving the highest standards of Swiss horology. Employees contribute to a globally recognized brand distinguished by technical excellence, cultural partnerships, and a passionate, forward-looking approach to luxury.
Hublot is seeking a Boutique Director to lead its Miami Design District boutique, overseeing sales, client service, operations, events and team management while ensuring targets and brand standards are met. The role is a full-time, permanent position with full benefits.
Role & Responsibilities
- Achieve annual sales targets by training and supporting the sales team in customer service, and establish individual and team goals.
- Analyze reports and data to identify ways to develop local sales and business.
- Maintain brand integrity in the boutique according to Hublot standards.
- Ensure daily displays follow Hublot guidelines and are rotated regularly.
- Keep the team focused on boutique financial targets, including sales, discounts and inventory.
- Deliver a high level of customer service and lead in negotiation, client satisfaction and after-sales service.
- Personally develop and manage VIP clients in specific situations to provide exceptional service.
- Support the sales team on the floor and manage difficult or complex client situations.
- Oversee after-sales service by following up with the After-sales department and maintaining communication with end clients.
- Keep the customer database up to date, provide required CRM information and propose service strategies for key local and VIP clients.
- Prepare weekly reports on boutique sales and operations.
- Manage inventory and stock orders, and provide feedback on inventory mix.
- Manage the logistics of returns and after-sales inventory.
- Manage the annual boutique budget and replenish back-office stock.
- Oversee boutique maintenance and coordinate with internal and external vendors, including security, cleaning, mall management, phone and internet providers.
- Implement and maintain merchandising displays and effective merchandising strategies.
- Respond to enquiries from Hublot North America and Swiss headquarters.
- Ensure compliance with company policies and procedures for boutique operations and systems.
- Work with the marketing team to create and implement an annual event plan tailored to the local market.
- Support logistics for brand-organized boutique events.
- Advise the marketing team on local advertising strategy.
- Keep the boutique Instagram account updated in accordance with headquarters guidelines.
- Participate in local networking events and encourage the team to build relationships, create opportunities and develop business.
- Recruit, onboard, train and develop Sales Associates and, in some boutiques, an Assistant Director.
- Provide regular training to strengthen product knowledge and sales techniques, maximize sales and deliver an exceptional selling ceremony.
- Manage staff scheduling and payroll, and ensure compliance with company handbook policies and procedures.
- Mentor Sales Associates on the floor in customer service and relationship-building, and ensure compliance with company retail guidelines, policies and procedures.
- Manage employee issues and concerns, partnering with HR when needed.
Qualifications
- Bachelor’s degree or equivalent.
- At least 10 years of retail experience, with the majority spent in luxury.
- At least 4 years of managerial experience in a retail setting.
- Experience in the US retail market.
- Previous experience in the watch industry is a plus.
- Ability to develop marketing and event concepts for the market.
- Strong leadership and team management skills.
- Strong customer focus and interpersonal skills.
Skills
Experience
At least 10 years of retail experience, with the majority spent in luxury; at least 4 years of managerial experience in a retail setting; US retail market experience required.
Education
Bachelor’s degree or equivalent.
Workplace
The successful candidate will be located in Miami, Florida, USA.
Explore jobs in the USA.
Benefits
Full benefits.
Culture
Hublot fosters a bold, entrepreneurial culture rooted in Swiss watchmaking excellence and its distinctive philosophy of the Art of Fusion. Employees work in an innovative, design-led environment where craftsmanship, technical precision, and daring collaborations come together to push the boundaries of contemporary luxury.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Hublot, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Boutique Manager», «Store Director», «Retail Director», «Boutique General Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.
