Hermès Communications Director
- Location
- Employment
- Full-Time
- Seniority
- Director
- Department
- Corporate Affairs, Sustainability & CSR
- Industry
- Fine Watches & Horology
- Posted
- Apr 30, 2026
About Hermès
Hermès is an independent French luxury maison renowned for exceptional craftsmanship across leather goods, silk, ready-to-wear and watchmaking. La Montre Hermès is the Group’s watchmaking division, combining artisanal horological know‑how with the maison’s distinctive aesthetic. As an employer, Hermès emphasises creative autonomy, meticulous attention to quality and long‑term stewardship of its métiers.
Hermès in Brügg (Bern, Switzerland) seeks a Communications Director for La Montre Hermès to lead PR, events and international brand activation.
Role & Responsibilities
- Define and implement the communications strategy for La Montre Hermès in alignment with Group Communication directives and the maison’s brand territory (‘le temps Hermès’).
- Develop international PR and influence activation programs — press, content creators, specialist clubs and retail partners — to raise the brand’s horological visibility and legitimacy.
- Conceive and oversee immersive events, trade show participation (Salon de Genève) and itinerant exhibitions, collaborating with creative and production teams and external artists.
- Manage the communications budget (central and local), build business cases and control ROI of PR/media investments.
- Lead media relations (international and local) and measure media impact and earned coverage.
- Supervise the creation and delivery of content and assets for web/intranet, printed materials (press kits, brochures, invitations) and point‑of‑sale PLV for internal and external networks.
- Coordinate retail activation: construction of corners, shop‑in‑shops, external boutiques, and in‑store animation to support commercial objectives.
- Represent La Montre Hermès at internal and external forums with authority and elegance; serve as member of the Executive Committee of La Montre Hermès SA.
- Line‑manage and mentor a local and international communications team; foster close cooperation with Commercial, Collection and Creation teams and Group Communication.
Qualifications
- Minimum 10 years of progressive experience in communications, with proven success in a comparable leadership role.
- Demonstrable experience in PR, media relations, event production and international stakeholder management, ideally within luxury goods and/or watchmaking.
- Proven ability to lead and develop multidisciplinary teams across borders.
- Track record in budget construction and financial stewardship of communication programmes.
- Fluent English (pratique courante de l’anglais) and strong written/verbal communication skills.
- Availability for international travel.
Skills
Experience
At least 10 years in communications with significant experience in luxury brand or watch industry contexts; proven leadership of international teams, hands‑on PR and event management experience, and a record of driving brand visibility and commercial impact.
Education
Advanced degree in Communications, Marketing, Public Relations or equivalent; postgraduate qualification preferred.
Workplace
The role is situated in Brügg, Bern, Switzerland — conveniently close to Bern.
Culture
Hermès fosters a culture of artisan excellence and creative inventiveness, where attention to detail and respect for craft are paramount. The work environment values thoughtful leadership, collaboration across disciplines and long‑term stewardship of brand identity.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Hermès, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Head of Communications — Watches», «Director of Corporate Communications», «Communications Director, Horology», «Head of Brand Communications», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.