Hennessy Junior Brand Manager (Apprenticeship)
- Location
- Employment
- Internship
- Seniority
- Entry-Level
- Industry
- Wines, Spirits & Gastronomy
- Posted
- Apr 23, 2026
About Hennessy
Hennessy is a leading Maison within Moët Hennessy and the LVMH group, renowned worldwide for its cognacs and artisanal savoir-faire. The brand combines deep heritage with ongoing innovation across global markets and operates as a flagship of premium spirits within the luxury sector.
Hennessy in Paris seeks a Junior Brand Manager apprentice — on-site marketing apprenticeship for the Super Premium portfolio.
Role & Responsibilities
- Support the development and creative conceptualization of new products, packaging briefs and marketing mock-ups including limited editions and market-specific or channel-specific references.
- Participate in the preparation and validation of technical execution documents and contribute to industrial sign-offs (BAT) and launch follow-up for production series.
- Drive development of on-trade service tools and follow related projects to delivery.
- Contribute to creation and coordination of visual and written assets (key visuals, films, packshots, manifestos, taglines, retail texts), including organisation of shootings and 3D projects.
- Help build product activation platforms and communication tools for global operational teams (activation books, retail guidelines, digital & PR kits).
- Support 360° launch activations in coordination with internal teams and agencies and perform post-launch analyses.
- Contribute to performance analysis of launches and ad hoc market studies; maintain proactive market, competitive and trend intelligence.
- Coordinate internationally with markets and subsidiaries for POSM and product launches; act as a market contact for launch-related matters.
- Support offer animation by creating sales aids, cocktail recipes, service rituals and point-of-sale scenography.
- Assist with budget follow-up: update trackers, create suppliers and purchase orders, and monitor quotes and invoices.
Qualifications
- Bachelor's or Master's degree in Marketing, Commerce or equivalent.
- Previous internship or alternance experience in marketing preferred, ideally in luxury, spirits or FMCG sectors.
- Excellent written and spoken French; very good command of English.
- Proficient in Microsoft Office (Excel, PowerPoint, Word); curiosity and willingness to learn digital tools (PowerBI, Data Asset Management tools).
- Strong organisational skills, attention to detail and time management.
- Analytical mindset with a solution-orientation and strong interpersonal communication skills.
- Creative, proactive, autonomous, adaptable and team-oriented.
Skills
Experience
Entry-level: prior internship or alternance in marketing is desirable; no extensive professional experience required.
Education
Bachelor's or Master's degree in Marketing, Commerce or a related discipline.
Workplace
The successful candidate will be located in Paris, Île-de-France, France.
Benefits
4.5 working days per week (Friday afternoons off); integration into a large interns/alternants community (100+ annually); active inclusion policy and support for employment of people with disabilities.
Culture
Hennessy combines an enduring heritage with a modern, innovation-driven culture. The Maison emphasizes artisanal excellence, cross‑disciplinary collaboration and international exposure while fostering professional development and inclusive practices within the LVMH ecosystem.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Hennessy, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Brand Management Apprentice», «Assistant Brand Manager (Apprenticeship)», «Junior Product & Brand Coordinator», «Marketing Brand Coordinator (Apprenticeship)», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.