Hennessy Assistant Product Manager, Rare Editions
- Location
- CognacNouvelle-AquitaineFrance
- Employment
- Internship
- Seniority
- Intern
- Department
- Merchandising, Buying & Planning
- Industry
- Wines, Spirits & Gastronomy
- Posted
- Jul 29, 2026
About Hennessy
Founded in 1765, Hennessy is a legendary cognac Maison whose influence extends from the vineyards of Charente to the world’s most discerning markets. As an employer, Hennessy combines the heritage of exceptional craftsmanship with the dynamism of a global luxury leader within LVMH. Its teams contribute to a culture shaped by savoir-faire, innovation, transmission, and respect for terroir, while advancing responsible viticulture and long-term excellence. Hennessy offers professionals the opportunity to build meaningful careers across production, marketing, commercial development, sustainability, and operations, within an environment where authenticity, creativity, and collective ambition define the pursuit of enduring prestige.
Internship opportunity in luxury cognac marketing at Hennessy Cognac, Cognac, France. Support product development and premium brand campaigns.
Role & Responsibilities
- Support the Senior Product Manager in developing and launching limited-edition cognacs, serving as the primary liaison with creative agencies and packaging teams while managing budgetary constraints and quality standards
- Contribute creative direction through moodboards, concept development, storytelling refinement, and iconography consultation
- Support franchise visibility initiatives including product management, mockup preparation, and coordination of executive presentations
- Develop comprehensive 360° marketing campaigns for prestige franchises, including activation planning, digital orchestration, content creation, events coordination, and public relations support
- Conduct post-campaign digital performance analysis and reporting to measure campaign effectiveness
- Create promotional assets throughout the year to support key commercial moments and institutional offerings
- Participate in retail activation programming including personalization schemes, point-of-sale tools, merchandising displays, and service rituals
- Perform monthly competitive analysis and franchise performance reviews, identifying consumer behaviours and luxury market trends
- Present regular updates on luxury sector developments across fashion, jewelry, horology, automotive, travel, and adjacent categories to the Rare Editions marketing leadership
Qualifications
- Currently in final year of Bac +4/+5 studies (Master's level) in business school or equivalent university programme
- Minimum six months prior professional experience in luxury sector marketing
- Demonstrated passion for luxury goods and spirits categories
- Strong interpersonal skills with ability to collaborate across functions and diverse stakeholder groups
- Proficiency in Microsoft Office suite
- Solid written and spoken English communication skills
- French fluency is highly advantageous
Skills
Experience
Beginning level with minimum six months of prior marketing experience in the luxury sector preferred
Education
Bac +4/+5 (Master's level) in Business Administration, Marketing, or equivalent university discipline; final year of studies required
Workplace
This position is based in Cognac, Nouvelle-Aquitaine, France.
Benefits
4.5-day work week (Friday afternoons off); integration into community of 100+ interns and alternates annually
Culture
Hennessy fosters a workplace culture rooted in centuries of craftsmanship, excellence, and respect for the terroir, where teams contribute to the legacy of one of the world’s most iconic cognac houses. It offers an international, collaborative environment that values savoir-faire, innovation, and long-term relationships with partners, communities, and colleagues.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Hennessy, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Product Development Associate», «Rare Editions Coordinator», «Brand Assistant, Premium Spirits», «Marketing Coordinator, Prestige Line», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.