Guerlain Marketing Assistant - Retail
- Location
- ParisÎle-de-FranceFrance
- Employment
- Internship
- Seniority
- Intern
- Department
- Retail & Boutique Operations
- Posted
- Jul 24, 2026
About Guerlain
Founded in Paris in 1828, Guerlain is one of the world’s most storied maisons of fragrance, beauty and skincare, renowned for its artisanal excellence, scientific innovation and enduring sense of French elegance. As an employer, Guerlain offers the opportunity to contribute to a living heritage where creativity, craftsmanship and responsible luxury meet. Its teams span perfumery, retail excellence, research, marketing, supply chain and corporate functions, united by a passion for exceptional products and client experience. With a strong commitment to biodiversity, sustainability and the preservation of savoir-faire, Guerlain attracts talents who aspire to shape the future of beauty while honoring nearly two centuries of legacy.
Guerlain Marketing Assistant internship in Paris — 6-month retail marketing support role in the EMEA region starting January 2027.
Role & Responsibilities
- Serve as primary operational contact for subsidiary and export markets regarding premium category requirements across three strategic axes
- Develop and implement retail marketing strategies and event activations for boutiques and spa locations throughout the European region
- Participate in the deployment and monitoring of product launch initiatives across the geographic zone
- Monitor sales forecasts and market performance utilizing Power BI and Circana analytical tools, ensuring alignment with global brand strategy and distribution requirements
- Develop and adapt comprehensive 360° marketing collateral including product materials, trade tools, and media assets for specific local market needs
- Conduct competitive market analysis and field tours; monitor emerging products and market trends
- Consolidate and analyze sell-in and sell-out performance data; evaluate promotion tool effectiveness and launch outcomes
- Prepare biannual regional budget consolidation reports
- Create and distribute weekly and monthly newsletters communicating regional best practices and performance insights
- Support departmental logistical coordination and cross-functional initiatives
Qualifications
- Bachelor's degree (Bac +4/5 equivalent) in business, marketing, or related discipline
- Prior experience in a marketing role or marketing support function
- Proficiency in Microsoft Office suite, particularly Excel at an advanced level
- Fluent English language skills (written and verbal)
- Strong organizational and project management capabilities
- Ability to manage multiple stakeholders across diverse professional backgrounds
- Responsive and autonomous working style
Skills
Experience
Entry-level marketing experience preferred; candidates with a strong academic background and foundational marketing knowledge will be considered.
Education
Bachelor's degree (Bac +4/5 level) in business administration, marketing, commerce, or equivalent discipline.
Workplace
This position is based in Paris, Île-de-France, France.
Culture
Guerlain cultivates a refined workplace culture rooted in French artistry, exceptional craftsmanship, and a deep respect for its heritage in fragrance and beauty. As an employer, it values creativity, excellence, and sustainability, encouraging teams to combine innovation with the Maison’s enduring sense of elegance and purpose.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Guerlain, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Retail Marketing Coordinator», «Marketing Support Specialist», «Brand Marketing Assistant», «Retail Operations Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.