Guerlain E-Commerce Specialist

Employment
Full-Time
Seniority
Mid-Level
Posted
Jun 10, 2026

About Guerlain

Founded in Paris in 1828, Guerlain is one of the world’s most storied maisons of fragrance, beauty and skincare, renowned for its artisanal excellence, scientific innovation and enduring sense of French elegance. As an employer, Guerlain offers the opportunity to contribute to a living heritage where creativity, craftsmanship and responsible luxury meet. Its teams span perfumery, retail excellence, research, marketing, supply chain and corporate functions, united by a passion for exceptional products and client experience. With a strong commitment to biodiversity, sustainability and the preservation of savoir-faire, Guerlain attracts talents who aspire to shape the future of beauty while honoring nearly two centuries of legacy.

Guerlain E-Commerce Specialist, Seoul – Drive online growth across Naver and e-retail channels with strategic planning, digital marketing, and brand management expertise.

Role & Responsibilities

  • Set online sales targets aligned with total brand sales objectives and develop channel-specific e-commerce strategies
  • Plan and execute integrated e-commerce campaigns across Naver and e-retail partners with differentiated positioning strategies
  • Manage product merchandising, inventory forecasting, and promotional calendars to optimize sales performance and brand visibility
  • Conduct data analysis and customer experience optimization to drive sales performance and competitive advantage
  • Coordinate with supply chain management and logistics teams to forecast stock levels and monitor delivery performance
  • Develop and localize brand content aligned with each channel's environment and customer journey
  • Plan and execute on-site digital media strategies and monitor competitor digital trends and applications
  • Communicate and negotiate with e-commerce partners, internal stakeholders, digital agencies, and regional/headquarters teams
  • Monitor and analyze digital campaign performance on a monthly basis with comprehensive reporting
  • Proactively engage with region and headquarters on market needs, strategic alignment, and global e-business initiatives

Qualifications

  • University degree
  • Minimum 3–4 years of e-commerce experience in cosmetics or FMCG sector
  • Proven proficiency with Naver and major e-retail platforms
  • Fluent in Korean and English with professional communication capabilities
  • Strong analytical mindset with data-driven decision-making abilities
  • Demonstrated experience in performance media planning and digital marketing execution

Skills

Sales Analytics Promotional Planning Key Account Management Data Analysis Inventory Management System Logistics Planning Forecasting Supply Chain Optimization Customer Relationship Management Budget Management Content Strategy Digital Marketing Digital Advertising Digital Media Strategy Search Engine Optimization Customer Insights Analysis Industry Trend Analysis Stakeholder Management Negotiation Collaboration Strategic Thinking Problem Solving Customer Centricity

Experience

Minimum 4–8 years of e-commerce experience in the cosmetics or FMCG industry, with demonstrated expertise in Naver and multi-channel e-retail environments. The candidate should possess a track record of developing and executing integrated digital marketing strategies, managing cross-functional stakeholders, and driving measurable sales performance through data-driven optimization and channel management.

Education

University degree required.

Workplace

The role is situated in Seoul, Seoul, South Korea.

Culture

Guerlain cultivates a refined workplace culture rooted in French artistry, exceptional craftsmanship, and a deep respect for its heritage in fragrance and beauty. As an employer, it values creativity, excellence, and sustainability, encouraging teams to combine innovation with the Maison’s enduring sense of elegance and purpose.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Guerlain, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Channel Manager», «E-Commerce Business Manager», «Online Retail Strategist», «Digital Commerce Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Guerlain

Guerlain E-Commerce Specialist

Seoul, South Korea

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