Guerlain Digital Marketing Intern
- Location
- ParisÎle-de-FranceFrance
- Employment
- Internship
- Seniority
- Intern
- Department
- E-Commerce, Digital & Data Analytics
- Posted
- Sep 9, 2026
About Guerlain
Founded in Paris in 1828, Guerlain is one of the world’s most storied maisons of fragrance, beauty and skincare, renowned for its artisanal excellence, scientific innovation and enduring sense of French elegance. As an employer, Guerlain offers the opportunity to contribute to a living heritage where creativity, craftsmanship and responsible luxury meet. Its teams span perfumery, retail excellence, research, marketing, supply chain and corporate functions, united by a passion for exceptional products and client experience. With a strong commitment to biodiversity, sustainability and the preservation of savoir-faire, Guerlain attracts talents who aspire to shape the future of beauty while honoring nearly two centuries of legacy.
Guerlain Paris: 6-month digital marketing internship supporting e-retail optimization and travel retail operations across Europe. January 2027 start.
Role & Responsibilities
- Manage updates to e-retail sites and in-store displays to ensure consistent merchandising across 100+ B2B travel retail clients in Europe, including product assortment adjustments, visual merchandising plans, international page deployment, and storytelling implementation
- Create brand pages and marketing banners using PhotoPea and other digital tools
- Monitor and update social media pages, digital packages, and editorial content in accordance with the maison's strategic vision and innovation roadmap
- Conduct audit analyses of e-retail performance and propose actionable improvement plans
- Produce quarterly training newsletters for Beauty Consultants in collaboration with the training team
- Track and analyze engagement statistics for the internal BeGuerlain TR Europe platform
- Develop training materials including presentations, brochures, video teasers, and promotional content
- Create internal videos and visual assets for the TR Europe team, including activation teasers and team success stories
- Support monthly reporting on sell-out performance, competitive benchmarking, and budget presentation documentation
Qualifications
- Currently pursuing or recently completed business school, communications degree, or university studies (Bac+4/5 level)
- Demonstrated proficiency in both English and French
- Strong familiarity with digital tools and new technologies
- Comfort working cross-functionally across multiple departments
- Proven organizational skills and attention to detail
Skills
Experience
Digital marketing or operational marketing experience is preferred; foundational knowledge of the cosmetics and fragrance industry is advantageous. Entry-level candidates with strong digital acumen and proactive work approach will be considered.
Education
Currently enrolled in or recently completed business school, communications program, or university degree at Bac+4/5 level (equivalent to third or fourth year undergraduate or master's level).
Workplace
This position is based in Paris, Île-de-France, France.
Culture
Guerlain cultivates a refined workplace culture rooted in French artistry, exceptional craftsmanship, and a deep respect for its heritage in fragrance and beauty. As an employer, it values creativity, excellence, and sustainability, encouraging teams to combine innovation with the Maison’s enduring sense of elegance and purpose.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Guerlain, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Marketing Assistant», «Marketing Operations Intern», «E-Commerce Marketing Intern», «Digital Content Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.