Guerlain Counter Manager
Guerlain Counter Manager — Amsterdam (de Bijenkorf). Lead the counter team, drive sales and deliver luxury client experiences for Guerlain in Amsterdam.
Overview
Guerlain is a heritage French maison renowned for haute perfumery, skincare and makeup. As part of the LVMH family, the brand combines artisanal craftsmanship and scientific innovation, sustaining a client-focused, service-driven retail network and structured development programmes for beauty professionals.
Role & Responsibilities
- Lead, coach and motivate the counter team (Beauty Consultants) to achieve daily, weekly and monthly sales targets and deliver exceptional client service.
- Act as the primary ambassador of the brand on the shop floor, ensuring Guerlain’s image, grooming and service standards are consistently applied.
- Monitor commercial performance (sell-out, KPIs, market share), develop and implement action plans to optimise revenue and counter productivity.
- Manage operational tasks including staff planning, stock management, ordering and accurate reporting through internal tools.
- Plan and execute product launches, in-store activations and events in close collaboration with Head Office, National Make‑up Artist, Trade Marketing and store management.
- Build and maintain strong relationships with de Bijenkorf floor management and serve as the key liaison between the counter and Guerlain Head Office.
Qualifications
- Professional make-up artistry and/or beautician certification or equivalent vocational qualification in cosmetics.
- Minimum 3 years' experience in retail management within luxury beauty or cosmetics.
- Fluent Dutch (mandatory) and good command of English.
- Proven ability to coach, develop and motivate a retail sales team.
- Strong commercial mindset with proven track record of meeting or exceeding sales targets.
Skills
Experience
Minimum three years of retail leadership experience in the luxury beauty or cosmetics sector, demonstrating consistent achievement of sales targets and team development.
Education
Professional make-up artistry and/or beautician certification or equivalent vocational training in beauty/cosmetics.
Workplace
The successful candidate will be located in Amsterdam, North Holland, Netherlands. 64 luxury roles are listed in Amsterdam on Cerulean, 2 posted in the last 48 hours. Across the North Holland region, Cerulean lists 73 open positions — 3 listed in the past two days. Cerulean currently advertises 134 open roles in Netherlands, including 7 added in the last 48 hours.
Culture
Guerlain emphasises craftsmanship, elegance and a client-centric approach; the retail environment values polished service, product expertise and meticulous presentation. Employees operate within a collaborative network that supports training and career progression while maintaining exacting luxury standards.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.