Gucci Senior Communication Manager

About Gucci

Gucci, one of the world’s most influential luxury houses, offers employees the opportunity to contribute to a Florentine legacy defined by creativity, craftsmanship and cultural daring. As part of Kering, the Maison combines Italian heritage with a progressive global outlook, fostering careers across design, retail, clienteling, merchandising, digital, operations and corporate functions. Gucci seeks individuals who bring curiosity, excellence and an entrepreneurial spirit, supporting them through inclusive leadership, learning opportunities and international mobility. Its workplace celebrates self-expression, collaboration and innovation, while upholding exacting standards of quality, sustainability and client experience.

Role & Responsibilities

• Develop and execute comprehensive public relations and communications strategies aligned with Gucci's global brand positioning
• Build and maintain relationships with key media outlets, journalists, influencers, and industry stakeholders in South Korea
• Organize and oversee high-profile brand events, product launches, and experiential activations that reinforce brand prestige
• Create and distribute strategic communications and press materials that communicate the brand's image and values to internal and external audiences
• Manage brand reputation and crisis communications, ensuring consistent messaging across all touchpoints
• Collaborate with cross-functional teams including marketing, retail, and corporate affairs to ensure alignment of all communications initiatives

Qualifications

• Proven experience in senior-level communications, public relations, or corporate affairs roles within luxury or high-end consumer brands
• Strong understanding of luxury brand positioning and the ability to communicate sophisticated, aspirational brand narratives
• Excellent written and verbal communication skills in English and Korean
• Strategic thinking with demonstrated ability to develop integrated communications plans
• Strong media relations and stakeholder management capabilities

Skills

Experience

Senior-level experience in communications, public relations, or corporate affairs within the luxury goods sector or comparable premium consumer brands; demonstrated track record of managing high-stakes communications initiatives and building strong media relationships.

Education

University degree in Communications, Public Relations, Journalism, Marketing, or a related discipline.

Workplace

Culture

Gucci fosters a creative, inclusive workplace where individuality, craftsmanship, and cultural curiosity are central to how teams collaborate. As an employer, the Maison encourages bold ideas and personal expression while maintaining a strong commitment to excellence, innovation, and responsible luxury.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.