Groupe Les Échos-Le Parisien Digital Audience & Paid Media Intern
Groupe Les Echos Le Parisien — Digital Audience & Paid Media Intern in Paris. Six‑month internship starting July 2026.
Overview
Groupe Les Echos Le Parisien is a major French media group operating a diverse portfolio of national and specialist brands across print, digital and audio, including Les Echos, Connaissance des Arts, Investir, Radio Classique and Historia. The organisation combines strong editorial expertise with an increasing focus on digital transformation and audience monetisation, offering multidisciplinary teams and cross‑brand projects within a prominent media environment.
Role & Responsibilities
- Support the Audiences Numériques team in planning and executing paid media campaigns across platforms (Meta, LinkedIn Ads, Google Ads, Apple and other channels as required).
- Contribute to audience growth and engagement strategies for multiple media brands, with a specific focus on the culture portfolio.
- Monitor and analyse audience performance metrics — traffic, engagement, reach and conversions — and produce regular reports with actionable optimisation recommendations.
- Create campaign creative assets (visuals and short videos) and draft copy for paid media activations.
- Identify the highest‑performing topics, formats and acquisition levers and feed insights into editorial and commercial stakeholders.
- Maintain ongoing market and social media trend monitoring to inform acquisition tactics and creative experimentation.
- Collaborate transversally with editorial, commercial and product teams to align paid strategy with broader audience objectives.
Qualifications
- Current Master‑level student (Bac+4/5) in business, communications, journalism, digital marketing or a related university programme (Sciences Po accepted).
- Strong interest in media, culture and current affairs with an appetite for audience development.
- Solid numerical literacy and comfort working with Excel for reporting and basic analysis.
- Good understanding of social networks, digital user behaviour and performance marketing principles.
- Curiosity, analytical rigour and the capacity to propose pragmatic optimisation ideas.
- Familiarity with creative software such as Photoshop is a plus.
Skills
Experience
Entry‑level internship suitable for students. No extensive professional experience required; prior internships or coursework in digital marketing, social media or media acquisition are advantageous.
Education
Master‑level student (Bac+4/5) in business, communications, journalism, digital marketing, or political science (Sciences Po).
Workplace
This position is based in Paris, Île-de-France, France. Cerulean lists 3.428 open roles in Paris, including 56 posted recently. The broader Île-de-France area accounts for 3.880 active listings on Cerulean, 78 of which are new. In France as a whole, Cerulean currently features 4.467 open positions, with 98 posted this week.
Culture
The organisation combines high editorial standards with a drive for digital innovation, operating across a varied portfolio of titles. Teams work collaboratively across brands, offering exposure to both editorial and commercial dimensions of audience growth in a fast‑evolving media landscape.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Groupe Les Échos-Le Parisien, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Paid Media & Audience Intern», «Digital Acquisition Intern», «Audience Development Intern», «Performance Marketing Intern», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.