Groupe Les Échos-Le Parisien Commercial Project Officer (apprenticeship)

About Groupe Les Échos-Le Parisien

Les Echos Le Parisien Services is the business services arm of Les Echos Le Parisien, a multi‑media group within the LVMH ecosystem. The entity specialises in legal notices, corporate formalities and business communication solutions, combining legacy editorial expertise with digital platforms to serve professionals and private clients.

Role & Responsibilities

• Drive prospecting and development of a professional clientele (accountants, lawyers, notaries) for legal formalities and legal notices — telephone outreach and follow‑up of leads generated by the sales team (≈70% of time).
• Present service offers and communication support to prospects; contribute to call strategy and scripted approaches for outbound activity.
• Maintain and enrich the CRM: build a comprehensive client database, update records and manage segmentation for targeting and retention.
• Design and implement client retention campaigns (first‑announcement follow‑ups, win‑back flows, network reactivation) and monitor campaign outcomes.
• Conduct commercial intelligence and press/regulatory monitoring relevant to the accounting and legal professions to identify prospecting opportunities.
• Produce monthly consumption analyses and ad hoc studies to track client behaviour, account transitions and revenue/visibility correlations.
• Provide customer‑facing support on occasional requests (quotes, account setup) and manage high‑value partnership follow‑ups.
• Support marketing and events activity (≈30% of time): participate in trade congresses, coordinate client events, manage communication plans and report post‑campaign indicators.

Qualifications

• Enrolled in or graduated from a business school or university programme at Bac+3/4/5 level (commercial, marketing, management) and eligible for a contrat d'alternance.
• Strong interpersonal and telephone prospecting skills with a commercial mindset.
• Analytical aptitude for tracking KPIs and performing simple commercial studies.
• Organisational skills for event coordination and cross‑functional collaboration.

Skills

Experience

Entry‑level role suitable for candidates with little or no professional experience; ideal for students in years 3–5 of business or related programmes seeking an apprenticeship in B2B commercial development.

Education

Bac+3/4/5 in business, marketing, management or equivalent (business school or university). Candidate must be enrolled in an apprenticeship (contrat d'alternance).

Workplace

Culture

As part of the Les Echos Le Parisien group within the LVMH family, the organisation blends journalistic credibility with commercial innovation. The environment is fast‑paced, cross‑disciplinary and focused on practical learning, making it well suited to apprentices seeking hands‑on commercial and marketing experience in a media context.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.