Glashütte Original Performance Marketing Specialist
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fine Watches & Horology
- Posted
- Aug 27, 2026
About Glashütte Original
Glashütte Original is a distinguished German watchmaker rooted in the historic horological town of Glashütte, Saxony, where precision engineering and artisanal refinement have defined its identity since the 19th century. As an employer, the Maison offers an environment shaped by craftsmanship, technical excellence, and a deep respect for heritage, while encouraging innovation in contemporary mechanical watchmaking. Its teams contribute to an integrated manufacture renowned for in-house movements, meticulous finishing, and timeless design. Employees join a culture of patience, rigor, and pride, where specialized expertise is cultivated and each role supports the preservation and advancement of German haute horlogerie.
Glashütte Original seeks Performance Marketing Specialist in Glashütte, Germany to drive digital campaigns for luxury watches.
Role & Responsibilities
- Develop and execute performance marketing strategies across digital channels to drive brand awareness and customer acquisition
- Manage paid search, social media advertising, and display campaigns to optimize conversion rates and return on investment
- Analyze campaign performance metrics and provide data-driven insights to inform marketing optimization
- Collaborate with creative and brand teams to ensure cohesive messaging across all digital touchpoints
- Monitor market trends and competitor activity to identify opportunities for improved campaign performance
Qualifications
- Proven experience in performance marketing, digital advertising, or related fields
- Strong analytical skills with proficiency in marketing analytics platforms and tools
- Demonstrated expertise in managing paid digital campaigns across multiple channels
- Understanding of luxury brand positioning and high-value customer acquisition
- Excellent project management and organizational abilities
Skills
Experience
3–5 years of professional experience in performance marketing, digital advertising, or similar customer acquisition roles within luxury or premium brand environments
Education
Bachelor's degree in Marketing, Business, Communications, or a related discipline
Workplace
This position is based in Glashütte, Saxony, Germany, within easy reach of Dresden.
Culture
Glashütte Original fosters a workplace culture rooted in German watchmaking precision, artisanal mastery, and a deep respect for the heritage of Saxon horology. As an employer, the brand offers an environment where technical excellence, meticulous craftsmanship, and long-term skill development are valued, encouraging employees to contribute to timepieces of exceptional quality and authenticity.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Glashütte Original, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Marketing Specialist», «Performance Marketing Manager», «Online Marketing Specialist», «Digital Marketing Analyst», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.