Glashütte Original Marketing Manager

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Employment Full-time
Seniority Manager
Posted Feb 19, 2026

Join Glashütte Original in New York as a Marketing Manager. Drive brand visibility and market share for a leading luxury watchmaker. Apply your marketing expertise in a dynamic environment.

Overview

Glashütte Original, a distinguished brand within The Swatch Group, epitomizes German precision and luxury in watchmaking. As part of The Swatch Group, the world's largest watchmaking conglomerate, Glashütte Original benefits from a rich heritage and a commitment to innovation and excellence. The brand offers a dynamic and inspiring work environment, fostering creativity and professional growth.

Role & Responsibilities

  • Develop and implement comprehensive marketing strategies to enhance brand visibility and market share.
  • Collaborate with cross-functional teams to align marketing initiatives with business objectives.
  • Manage and optimize marketing budgets to ensure cost-effective campaigns.
  • Conduct market research to identify trends and consumer insights.
  • Oversee the creation of marketing materials and content across various channels.
  • Coordinate with external agencies and partners to execute marketing campaigns.
  • Analyze campaign performance and generate reports to inform future strategies.

Qualifications

  • Proven experience in marketing management within the luxury goods sector.
  • Strong understanding of brand positioning and market dynamics.
  • Excellent project management and organizational skills.
  • Ability to work collaboratively with diverse teams and stakeholders.

Skills

Strategic thinking and analytical skills. Proficiency in digital marketing tools and platforms. Exceptional communication and presentation abilities. Creative problem-solving skills.

Experience

A minimum of 5 years of experience in marketing, preferably within the luxury fashion or watchmaking industry.

Education

Bachelor's degree in Marketing, Business Administration, or a related field.

Workplace

The role is situated in New York City, New York, USA — conveniently close to New York City. There are currently 29 open positions in New York City on Cerulean. Within New York, Cerulean currently features 587 open roles, including 18 recent additions. Across USA, Cerulean lists 2.183 open roles — 68 of them newly added.

Benefits

Competitive benefits package including health insurance, retirement plans, and employee discounts on luxury products.

Culture

Glashütte Original fosters a culture of excellence, innovation, and collaboration. Employees are encouraged to push boundaries and contribute to the brand's legacy of luxury and precision. The work environment is both challenging and rewarding, with a strong emphasis on professional development and teamwork.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.